Copywriting

Help Powering Potential Inc. express their voice and articulate their key messages with well-written and compelling marketing and communications materials.
Powering Potential Inc.
New York, NY, USA
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Powering Potential Inc.
New York, NY, USA

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Education

Posted February 25th

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Project Details

What We Need
  • Well-written and compelling copy for marketing or communication materials; examples include a brochure, blog post, one-pager/fact sheet, fundraising/promotional materials
  • Messaging that is consistent with brand identity, public relations strategy and communications objectives
Additional Details

We need a tagline.

What We Have In Place
  • We have a staff person available to work with you and a website which clearly explains our programs.
How This Will Help
This project will save us $4,212 , allowing us to install more computers and digital learning materials at rural schools in Tanzania.

An effective tagline will immediately give readers an understanding of our work.

Project Plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager provides examples of existing communications and marketing materials such as links to website and social media, brochures, and other collateral
  • Volunteer Manager provides brand messaging guide and marketing strategy (if applicable)
  • Volunteer Manager communicates initial concept for deliverables to be created
1
Milestone 1: Information Gathering
  • Volunteer Manager and Professional connect to discuss goals of copywriting deliverables, target audience, and desired style and tone of writing
2
Milestone 2: First Draft
  • Professional shares first drafts of copy with Volunteer Manager for feedback with respect to style, tone, clarity, and length
3
Milestone 3: Finalize Copy
  • Professional incorporates feedback and submits final copy for review
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About The Org

Powering Potential Inc.
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Posted by
Janice L.

Founding Director

Our Mission

Use technology to enhance education and stimulate imagination of students in underdeveloped countries while respecting and incorporating values of the local culture -- especially cooperation over competition, community over the individual, modesty over pride, and spirituality over materiality.

What We Do

Our Vision
All students in underdeveloped countries experiencing the joys of technology: efficient production, easy access to information, and communication with others.

Our Mission
Use technology to enhance education and stimulate imaginations of students in underdeveloped countries while respecting and incorporating values of the local culture -- especially cooperation over competition, community over the individual, modesty over pride, and spirituality over materiality.

Our Feedback
"Good work! This is the technology which we need for the rural areas." ---- His Excellency Dr. Jakaya Mrisho Kikwete, then-President of the United Republic of Tanzania (Education Week in Dodoma, May 2015)

Testimonials

(No testimonial has been submitted by Janice)
It was great experience and an honor to create the new marketing TAGLINE that PPI will be using alongside their logo and in all new marketing online and printed collateral! This company is truly an inspiration!!

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