After identifying necessary updates through a Communications Materials audit, we are looking to implement these changes through an updated brochure as well as other marketing materials needed to reflect the growth of our organization.
This project is important because we are growing as an organization and expanding into the other seven counties of Western New York. By updating our marketing materials, we can partner with more organizations across all eight counties, welcome in new donors and volunteers, and, most importantly, raise awareness about the effects of diaper need in this area on both the families in need and the Western New York community at large.
We are a non-profit organization built to help struggling families and keep their babies healthy by providing them with clean diapers and basic hygiene supplies. Like a caring and supportive close friend, we work with families from all different makeups, especially when they are down to the last diaper or feeling hopeless. By donations, fundraising and volunteer efforts, we inform, serve and elevate our community every single day.
Every Bottom Covered intakes clients and provides, through both partnerships and direct distribution to the families, clean diapering and basic hygiene supplies to underserved families in low-income households. We also work to advocate that diaper need be included in federal funding as diapers are not covered under any other low-income programs, such as SNAP (food stamps).