Press Release

Help Black Mothers' Breastfeeding Association create a well-written, concise press release to announce an event, initiative, or partnership.
Black Mothers' Breastfeeding Association
Detroit, MI, USA
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Black Mothers' Breastfeeding Association
Detroit, MI, USA


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Posted February 24th

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Project Details

What We Need
  • 1-2 page press release that can be distributed to news outlets
Additional Details

We received 2 grants. I want to share the good news on a newswire. We need 2 different press releases written.

What We Have In Place
  • We currently have previous press releases that can be used as samples, which should make it easy for you to get started. We also have the original proposal that won the grant award, and the ability to provide any other information you need.
How This Will Help
This project will save us $1,348 , allowing us to focus our human resources on serving our population and providing them with the care and attention they need to achieve good birth outcomes.

Our organization can benefit from a professional communications expert to help us elevate the good work of our organization.

Project Plan

Prep: Information Gathering
  • Volunteer Manager and Professional discuss initiative, partnership, or event that Organization wishes to publicizes
  • Volunteer Manager shares existing marketing materials, mission statement, and program descriptions for Professional to incorporate into press release
Milestone 1: Press Release Writing
  • Professional writes draft of press release and shares with Volunteer Manager
  • Volunteer Manager gives feedback, which Professional incorporates
  • Professional delivers final version of press release
  • (Optional) Volunteer Manager incorporates Press Release into Press Kit
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About The Org

Black Mothers' Breastfeeding Association
Our Mission

Black Mothers's Breastfeeding Association (BMBFA) is a 501 (c) 3 non-profit organization. Our mission is to reduce racial inequities in breastfeeding support for black families.

What We Do

The Black Mothers' Breastfeeding Club(r) is a community-centered, mother-led breastfeeding group. Pregnant and breastfeeding mothers come together for fellowship, sisterhood, parenting and breastfeeding support. Longstanding Clubs are located in Detroit, MI and Shreveport, LA.

The Community-based Doula Program is a nationally accredited home-visiting service that connects pregnant mothers of Detroit, MI with a community birth worker. Doulas support families with maternal care during pregnancy, labor & birth, early postpartum care, breastfeeding; and newborn care.

The Nationally Accredited Community-based Doula & Breastfeeding Peer Counselor Training Course specially trains women to provide peer-to-peer support during pregnancy, labor & birth, early postpartum, and breastfeeding; using HealthConnect One's nationally renowned curriculum.

Childbirth Education Class for pregnant mothers. Topics include; pregnancy, labor and delivery, infant care, postpartum care, family planning, etc.

Group Parenting Class for caregivers with a child under age one. Learn about the health and well-being of infants for the first year of life.

Onsite and Web-based Learning Sessions are professional development opportunities designed to provide culturally-appropriate and relevant strategies, information, applicable skills and action steps to agency employees that have an interest in breastfeeding support and maternal-child-health. Clients include government health departments, WIC agencies, hospitals, childcare centers, community-based organizations, conference planners, and for- and non-profit agencies.

An Annual National Conference that assembles a diverse group of professionals with an interest in maternal-infant-health. Conference attendees receive leading information on the most current practices, studies and models in clinical care, racial equity and public health that address the specific socio-cultural needs of birth and breastfeeding support for black families.

Expert Consultation on racial equity in birth and breastfeeding work. Consultations are provided for program development, private and public policy development, leadership development, action plans, health campaigns, etc. A few past work examples include:

The Surgeon General's Call to Action to Support Breastfeeding, 2011
State of Michigan Breastfeeding Plan, 2017-2019
Black Breastfeeding Week
Black Mothers' Breastfeeding Club Replication Model
Detroit Equity in Birth Outcomes, Member
Mommy-Friendly Detroit

BMBFA spearheads the Black Breastfeeding Caucus, a national group, its mission is to mobilize families, communities, and public/private institutions to create strategies, make decisions and implement action steps that result in equitable breastfeeding support for black families.

The BMBFA Mommy Ambassadors is a group of BMBFA Mommies working to influence and shape institutional, local, state and national policies and practices.

BMBFA co-leads Black Breastfeeding Week, a national public health campaign celebrating the black breastfeeding experience annually, August 25-31.


Suhaib wrote 2 press releases for us! I must say that I was very very impressed. There was no learning curve. I gave him information to work with and he wrote excellent press releases with no additional input needed. I normally have feedback or ask for tweaks. There was no improvement needed. Great work! I am happy that I selected Suhaib as our EXPERT volunteer!
Kiddada Green
Kiddada G.

Executive Director

Press Release Project

Kidda was kind and incredibly helpful throughout. She provided me with an abundant amount of information I could utilize. My success on this project could not have been possible without the support I received. It was a wonderful experience working with her and her organization!
Suhaib A
Suhaib A.


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