Market Analysis

Help St. Paul's Monastery gain a thorough understanding of the community and beneficiaries they serve, and how similar organizations and programs are working.
St. Paul's Monastery
Saint Paul, MN, USA
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St. Paul's Monastery
Saint Paul, MN, USA

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Posted February 15th

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Project details

What we need
  • A written analysis of the Organization's position in the community it serves and its ability to address identified needs/problems for its beneficiaries
  • A summary of the Organization's strengths and weaknesses, related to its program goals as needed
  • A summary of competitors or potential collaborators
  • An appendix of all data gathered to perform analysis, including sources
Additional details

As our Benedictine Center (retreat center) comes out of COVID and begins to plan for expansion, we need to better understand the market potential for our service offerings going forward. This analysis will feed into a business plan with realistic cash flow projections.

What we have in place
  • We currently have phased expansion framework, which should make it easy for you to get started. We also have Marketing and Communications Coordinator, and the ability to provide any other information you need.
How this will help
This project will save us $10,948 , allowing us to preserve seed funding for new growth. It allows us to create a realistic business plan and cash flow projections that will provide the basis for attracting investors, donors and acquiring bank loans.

As our Benedictine Center (retreat center) comes out of COVID and begins to plan for expansion, we need to better understand the market potential for our service offerings going forward. This analysis will feed into a business plan with realistic cash flow projections.

Project plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager delivers all available data on customer/beneficiary base
1
Milestone 1: Market Size & Growth
  • Professional works with Volunteer Manager to identify the target customer/beneficiary
  • Professional outlines total addressable market based on current “sales” and 3rd party sources to gather potential market numbers
  • Based on current trends, Professional forecasts market growth rate
2
Milestone 2: Market Segmentation
  • Professional segments target addressable market based on most relevant factors, i.e. geographic, psychographic, behavioristic, etc.
3
Milestone 3: Competitive Analysis
  • Professional identifies all potential competitors
  • Professional outlines strengths and weaknesses of all competitors as compared to Organization
4
Milestone 4: Presentation of Findings
  • Professional delivers document outlining all findings
  • Q&A session
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About the org

St. Paul's Monastery
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Posted by
Jeff D.

Benedictine Center Director

Our mission

The Sisters of St. Paul's Monastery are a community who live Gospel values as expressed in the Rule of St. Benedict. Through our monastic life and wise stewardship, we nurture contemplative presence in service of Church and society.

What we do

We, the Sisters of St. Paul's Monastery, are a community who live Gospel values as expressed in the Rule of St. Benedict. Through our monastic life and wise stewardship, we nurture contemplative presence in service of Church and society.

CORE VALUE STATEMENTS:

Community: We are committed to one another as we live the monastic way of life according to the Rule of St. Benedict, integrating new members and incorporating the gifts we all bring to monastic life.

Prayer: We are committed to monastic prayer, both communal and personal.

Hospitality: We are committed to welcoming all people. As St. Benedict says: "All guests who present themselves are to be welcomed as Christ." (RB53)

Silence: We are committed to listening to God through the gift of a quiet internal spirit nurtured by the monastic environment.

Stewardship: We are committed to a reverence of all creation and the responsible use of our human gifts and goods.

Generativity: We are committed to fostering creativity, learning, and leadership within and outside of our monastic community.

Social Responsibility: We are committed to learn about communities outside our monastery and to respond in the spirit of St. Benedict as we strive to actively carry out the Social Teachings of the Church.

Testimonials

Catherine has been an amazing gift to the Benedictine Center in our efforts to better understand the target market for our services. Catherine brought an abundance of both talent and dedication to the project, and the results were simply outstanding! I can't thank Catherine enough for bringing her professionalism and high-quality to help our organization. We are so grateful!
Jeff D.
Jeff D.

Benedictine Center Director

Market Analysis Project

(No testimonial has been submitted by Catherine)
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