Website Audit

Help East House Corporation assess whether or not their current website is optimally supporting its mission and goals, and outline the scope for needed changes and improvements.
East House Corporation
Rochester, NY, USA
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East House Corporation
Rochester, NY, USA

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Posted February 16th

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Project details

What we need
  • Feedback on the current website’s layout, user functionality, mobile-friendliness, visual design, content, and other key features
  • Clear articulation of the Organization’s goals for the website
  • Recommendations for improvements to help achieve the Organization’s desired goals
  • Note: If you are looking for a more specific, in-depth audit of your website's design and usability, try our Website Usability Audit project
Additional details

I work for a non-profit agency in Rochester, New York. The organization helps adults recover from mental illness and substance use disorder. We serve 1500 people per year through housing, case management, education, employment programs, wellness services and peer support.

How well does our website extol our mission, promote our services, honor its history, attract consumers and funders?

What we have in place
  • We currently have the website, which should make it easy for you to get started. We also have material about our agency's history, and the ability to provide any other information you need.
How this will help
This project will save us $4,762 , allowing us to focus on our 2021 strategic plan.

Th website is our digital calling card to consumers, treatment providers, families and the local community. It should be in the best condition possible.

Project plan

P
Prep: Goal Setting
  • Volunteer Manager provides overview of current website and any past analysis
  • Professional connects with Volunteer Manager for a brainstorming/overview session and gathers information on the Organization’s goals, target audiences and desired functionality or uses of the website
  • Professional and Volunteer Manager outline next steps and timeline for the project
  • Both parties review our pro-tips for Organizations and Volunteers to ensure the project is set up for success
1
Milestone 1: Initial Review & Feedback
  • Professional reviews current website pages, site map, any past statistical research into site performance and available traffic data
  • Professional analyzes current site layout, visuals and content, and delivers a draft document detailing the strategies, objectives and recommended tactics for proposed changes to the website
  • Volunteer Manager reviews draft and provides feedback to the Professional
2
Milestone 2: Final Website Audit
  • Professional delivers final strategy to the Organization after incorporating feedback, and provides recommendations for future overhaul or redesign efforts, based on staff capacity and budget
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About the org

East House Corporation
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Our mission

The mission of East House is to empower individuals with mental health and substance use disorders to recover and to lead healthy, fulfilling lives in their community.

What we do

East House is a nonprofit organization in Rochester, NY whose mission is to empower individuals with mental health and substance use disorders to lead fulfilling lives. Founded in 1966, East House began with the innovative premise that people would best recover from mental illness living with supports in the community rather than in institutions.

Fifty-four years later the agency remains committed to this mission, using the Substance Abuse and Mental Health Services Administration's Eight Dimensions of Wellness. These principles endorse the belief that mental illness and addiction influence every aspect of a person's life and must be approached holistically to advance true recovery: environmentally, intellectually, occupationally, emotionally, socially, physically, financially and spiritually.

Our Recovery Support Services (RSS) programs are at the core of East House. Helping people bring their lives into balance, these services consist of housing, counseling, job coaching, adult basic education, case management, skills training, respite care and family outreach.

In 1966, RSS referred to one mental health group home, 12 clients and daily counseling. Today it is the story of 1,600 people each year moving their lives forward through a series of complimentary efforts and support systems.

Testimonials

He provided a richly detailed audit of my company's website, drawing attention to many aspects of it that escaped me. His feedback was extremely useful to my own learning.
Scott V.

Grant Writer

Website Audit Project

(No testimonial has been submitted by Reid)
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