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Website Copywriting

Help New York Alliance for Inclusion & Innovation improve their visibility in web search results by refreshing their website with clear and engaging copy that incorporates search engine optimization keywords.
New York Alliance for Inclusion & Innovation
Albany, NY, USA
New York Alliance for Inclusion & Innovation
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New York Alliance for Inclusion & Innovation
Albany, NY, USA

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Cause
Human Services
Skills
Digital Marketing Search Engine Marketing Writing

Posted January 19th

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Website Copywriting

Project Details

What We Need
  • Tightly-written web copy of up to to eight pages of 200-300 words each
  • The opportunity to work closely with an experienced, SEO literate copywriter
Additional Details

we are working with another catchafire volunteer to re-develop our website. We would like a copywriter to help with content writing

What We Have In Place
  • We currently have a site map and wire frame as well as an existing website, which should make it easy for you to get started. We also have many hands to assist, and the ability to provide any other information you need.
How This Will Help
This project will save us $6,073 , allowing us to build more resources and make them more accessible for EW

we are supporting essential workers in NYS, who are underpaid and have little resources for support

Project Plan

P
Prep: Review of Current Materials
  • Volunteer Manager and Professional meet to review Organization's website or website plan, discuss goals, and align expectations
  • Volunteer Manager and Professional discuss the brand positioning and communications plan (if available), the purpose, key messages, desired tone and target audience
  • Volunteer Manager and Professional agree on a schedule for completion
  • Volunteer Manager provides Professional with any existing materials and content strategy to begin writing
  • Both parties review our pro-tips for Organizations and Volunteers to ensure the project is set up for success
1
Milestone 1: Draft
  • Professional drafts SEO-optimized website copy and sends to Volunteer Manager for review
  • Professional and Volunteer Manager review copy (up to two rounds of review and revision)
2
Milestone 2: Final Draft
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About The Org

New York Alliance for Inclusion & Innovation
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Causes
Human Services Education Housing & Homelessness
Posted by
Kirsten S
Kirsten S.

senior director of workforce advancement

Our Mission

To serve as a catalyst for positive change and leading resource for individuals with disabilities, their families, and the organizations supporting them.
We do this through:
* Advocacy
* Education & Training
* Technical Assistance & Practice Improvement
* Advancing Sound Public Policy

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