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Storytelling

Help The GEMS Camp enhance their annual reports, grant applications, and other marketing materials with compelling narratives about their organization’s mission, activities, and achievements.
The GEMS Camp
Dallas, TX, USA
The GEMS Camp
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The GEMS Camp
Dallas, TX, USA

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Marketing Writing

Posted January 10th

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Storytelling

Project details

What we need
  • A compelling narrative, or set of stories
  • Persuasive copy that can be used in appeals to donors, annual reports, grant applications, and media relations
  • Popular examples: Organization's founding story, a program achievement or milestone, a look back at the past few years, organizational backgrounder, etc.
  • Note: This project is not intended to support your general content planning or marketing but there are several projects in our Marketing & Communications category which are a good fit!
Additional details

This will be used in our annual report that we will send out.

What we have in place
  • We currently have current language, student access, ability to interview, which should make it easy for you to get started. We also have data, organizational history, and the ability to provide any other information you need.
How this will help
This project will save us $2,397 , allowing us to upgrade our Google chromebooks

Telling our story in a more compelling way will drive our efforts to attract more donors and sponsors to serve more underrepresented girls in STEM.

Project plan

P
Prep: Information Gathering
  • Volunteer Manager and Professional discuss the objectives of project and key audiences
  • Volunteer Manager provides Professional with relevant background materials (e.g., annual reports, white papers, brochures, organizational history)
1
Milestone 1: Storytelling Framework
  • Professional presents and discusses primary story angle(s) to the Volunteer Manager
  • Volunteer Manager facilitates interviews between Professional and individuals willing to share their story (if applicable)
2
Milestone 2: Document Creation
  • Professional shares draft with Volunteer Manager
  • Volunteer Manager provides Professional with up to two rounds of feedback
3
Milestone 3: Wrap-Up
  • Professional submits final version
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About the org

The GEMS Camp
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Causes
Education Science & technology Youth development
Posted by
SAKI M
SAKI M.

Executive Director

Our mission

The mission of The GEMS Camp (Girls interested in Engineering, Mathematics, and Science) is to build confidence in urban teen girls in grades 7-12 through five core areas called the 5 Karat Gems - Academics, Career, Creativity, Leadership, and Service - so that they will be successful in STEM studies and careers. GEMS' vision is to change the trajectory of generational poverty for underrepresented girls' families via college and career readiness.

Testimonials

Read the Impact Story
Erica did an amazing job with our website copy. She was able to condense our copy into consider and impactful stories. I enjoyed working with her, even though there was a 12-hour time difference. I'd highly recommend her for your project.
SAKI M.
SAKI M.

Executive Director

Storytelling Project

(No testimonial has been submitted by Erica)
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