Website Audit

Help Clayton Child Care assess whether or not their current website is optimally supporting its mission and goals, and outline the scope for needed changes and improvements.
Clayton Child Care
Fort Worth, TX, USA
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Clayton Child Care
Fort Worth, TX, USA

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Posted November 24th

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Project Details

What We Need
  • Feedback on the current website’s layout, user functionality, visual design, content, and other key features
  • Clear articulation of the Organization’s goals for the website
  • Recommendations for improvements to help achieve the Organization’s desired goals
  • Note: If you are looking for a more specific, in-depth audit of your website's design and usability, try our Website Usability Audit project
Additional Details

Feedback on how successful the website is in telling our non-profit story - what is missing in communicating impact and the critical function we serve in low/moderate income neighborhoods in out region.

What We Have In Place
  • We currently have the director of dev & marketing to work with you, which should make it easy for you to get started. We also have impact data/research in progress to communicate, and the ability to provide any other information you need.
How This Will Help
This project will save us $4,762 , allowing us to be ready with a stronger online presence when this pandemic begins to recede. We have time, but not the funding for extra projects right now. A skilled volunteer will get us on the right track.

We have received feedback that we do not look like a nonprofit site. Having an expert outsider give honest feedback will help us plan adjustments and take advantage of opportunities to communicate better.

Project Plan

P
Prep: Goal Setting
  • Volunteer Manager provides overview of current website and any past analysis
  • Professional connects with Volunteer Manager for a brainstorming/overview session and gathers information on the Organization’s goals, target audiences and desired functionality or uses of the website
  • Professional and Volunteer Manager outline next steps and timeline for the project
  • Both parties review our pro-tips for Organizations and Volunteers to ensure the project is set up for success
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Milestone 1: Initial Review & Feedback
  • Professional reviews current website pages, site map, any past statistical research into site performance and available traffic data
  • Professional analyzes current site layout, visuals and content, and delivers a draft document detailing the strategies, objectives and recommended tactics for proposed changes to the website
  • Volunteer Manager reviews draft and provides feedback to the Professional
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Milestone 2: Final Website Audit
  • Professional delivers final strategy to the Organization after incorporating feedback, and provides recommendations for future overhaul or redesign efforts, based on staff capacity and budget
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About The Org

Clayton Child Care
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Posted by
Meryl G.

Director Of Development & Marketing

Our Mission

Our mission is to serve communities of North Texas by providing quality programs that foster the emotional, social, and educational development of children, youth, and families.

Our goal is to prepare the children in our community to live great lives.

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