Website Audit

Help Community Enrichment Fitness Network assess whether or not their current website is optimally supporting its mission and goals, and outline the scope for needed changes and improvements.
Community Enrichment Fitness Network
Philadelphia, PA, USA
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Community Enrichment Fitness Network
Philadelphia, PA, USA

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Posted November 19th

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Project Details

What We Need
  • Feedback on the current website’s layout, user functionality, visual design, content, and other key features
  • Clear articulation of the Organization’s goals for the website
  • Recommendations for improvements to help achieve the Organization’s desired goals
  • Note: If you are looking for a more specific, in-depth audit of your website's design and usability, try our Website Usability Audit project
What We Have In Place
  • We currently have Google Analytics reports dating back to October 8, 2020, which should make it easy for you to get started. We also have a staff member responsible for the website, and the ability to provide any other information you need.
How This Will Help
This project will save us $4,762 , allowing us to provide more substantial content for our clients and continue building our brand.

This project will help our organization by ensuring that our current clients and potential clients know and understand our mission and vision for our community when visiting our website and encourage those who can to donate to our cause.

Project Plan

P
Prep: Goal Setting
  • Volunteer Manager provides overview of current website and any past analysis
  • Professional connects with Volunteer Manager for a brainstorming/overview session and gathers information on the Organization’s goals, target audiences and desired functionality or uses of the website
  • Professional and Volunteer Manager outline next steps and timeline for the project
  • Both parties review our pro-tips for Organizations and Volunteers to ensure the project is set up for success
1
Milestone 1: Initial Review & Feedback
  • Professional reviews current website pages, site map, any past statistical research into site performance and available traffic data
  • Professional analyzes current site layout, visuals and content, and delivers a draft document detailing the strategies, objectives and recommended tactics for proposed changes to the website
  • Volunteer Manager reviews draft and provides feedback to the Professional
2
Milestone 2: Final Website Audit
  • Professional delivers final strategy to the Organization after incorporating feedback, and provides recommendations for future overhaul or redesign efforts, based on staff capacity and budget
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About The Org

Community Enrichment Fitness Network
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Our Mission

Community Enrichment Fitness Network's (CEFN) mission is to empower individuals who want to make a permanent healthy lifestyle change through healthy eating and becoming more physically active. This is accomplished through our various programs and events.

Our vision is to address and reduce the obesity epidemic in Philadelphia and throughout the Delaware Valley, primarily in the African- American community.

What We Do

CEFN history originally began as the Christian Entertainment Fellowship Network in 1997, but changed it's name and mission to helping individuals make a healthy lifestyle change in 2007 May.

Today, CEFN hosts several community programs and a television show dedication to teaching adults, children, and seniors how to eat healthier and become more active. Our current programs include Nutrition and Awareness Cooking Class, Senior Galas, and Senior Health Expos, and Focus on Fitness TV. The nutrition and awareness program includes educating older adults in new ways of eating by cooking and receiving tips by guest speakers. The senior galas consists of healthy meals, dances to stay active, and giveaways for the older adults. The senior expos are composed of health screenings, life changing workshops and physical exercise demos. The focus on fitness TV includes 30 minutes of health and fitness show on Philly Cam channel. The focus is to give the community access to health and fitness information in the comfort of their own home. This program includes interviews with nutrition experts, healthy food demonstrations by chefs, and physical activities provided by fitness experts.

Testimonials

Lauren is excellent. She has a lot of great ideas, and she's great to work with. She's very patient and is willing to explain something that you might not understand, and I would definitely work with her again.
Chad M.

Volunteer Manager

Website Audit Project

(No testimonial has been submitted by Lauren)

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