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Website Copywriting

Help REACH OUT WEST END INC improve their visibility in web search results by refreshing their website with clear and engaging copy that incorporates search engine optimization keywords.
REACH OUT WEST END INC
Upland, CA, USA
REACH OUT WEST END INC
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REACH OUT WEST END INC
Upland, CA, USA

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Cause
Human services
Skills
Digital marketing Search engine marketing Writing

Posted November 2nd

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Website Copywriting

Project details

What we need
  • Tightly-written web copy of up to to eight pages of 200-300 words each
  • The opportunity to work closely with an experienced, SEO literate copywriter
Additional details

We have a new website under-construction that we are looking to gear more towards the reason we do the work and not so much the individual programs. We are a multi-division nonprofit that runs over 20 programs and 8 community collaboratives. It can be challenging to understand our "why" to someone visiting our site for the first time and we want to try and change that.

What we have in place
  • We currently have an annual report, sponsorship packet and flyers, which should make it easy for you to get started. We also have updated social media, and the ability to provide any other information you need.
How this will help
This project will save us $6,073 , allowing us to allocate more money to provide services to our participants and help those most in need.

Reach Out strives to provide resources to hard to reach populations and those most in need. We require a strongly written site to appeal to our target audiences and inform potential funders and donors of our work.

Project plan

P
Prep: Review of Current Materials
  • Volunteer Manager and Professional meet to review Organization's website or website plan, discuss goals, and align expectations
  • Volunteer Manager and Professional discuss the brand positioning and communications plan (if available), the purpose, key messages, desired tone and target audience
  • Volunteer Manager and Professional agree on a schedule for completion
  • Volunteer Manager provides Professional with any existing materials and content strategy to begin writing
  • Both parties review our pro-tips for Organizations and Volunteers to ensure the project is set up for success
1
Milestone 1: Draft
  • Professional drafts SEO-optimized website copy and sends to Volunteer Manager for review
  • Professional and Volunteer Manager review copy (up to two rounds of review and revision)
2
Milestone 2: Final Draft
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About the org

REACH OUT WEST END INC
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Causes
Human services Community & economic development Youth development
Posted by
Sherrie G
Sherrie G.

Chief Development Officer

Our mission

MIssion:
Reach Out's mission is to bring people together to solve the region's (Inland Empire) toughest issues; breaking barriers to educational achievement, expanding economic opportunities, and creating safe, healthy, and innovative communities.

Testimonials

Read the Impact Story
"PAC" is extremely knowledgeable and easy to work with.
Sherrie G.
Sherrie G.

Chief Development Officer

Website Copywriting Project

(No testimonial has been submitted by Chatterjee)
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