Copywriting
Copywriting
Project details
What we need
- Well-written and compelling copy for marketing or communication materials; examples include a brochure, blog post, one-pager/fact sheet, fundraising/promotional materials
- Messaging that is consistent with brand identity, public relations strategy and communications objectives
Additional details
We are redoing our brochure and need your help in communicating what our organization is all about in a clear, concise, and inviting way!
What we have in place
- We have our old brochure that we can provide, but it's definitely NOT what we're looking for. We had a brainstorm session on Catchafire with a marketing professional and can share the insight and notes he provided. We can also share what information our organization's national and state groups have available (we are a county affiliate or "chapter"). NAMI Ramsey County: www.namiramseycounty.org
How this will help
This project will save us $4,212 , allowing us to essentially have an effective brochure. We wouldn't be able to take on this project and fix our brochure if not for your giving.
It is important that the public knows about our organization and how we support mental health in the community. Our current brochure is ineffective and we are missing a great channel to communicate with the public. The more people who know about how we can help, the better!
Project plan
Our mission
NAMI Minnesota champions justice, dignity, and respect for all people affected by mental illnesses. Through education, support, and advocacy we strive to eliminate the pervasive stigma of mental illnesses, effect positive changes in the mental health system, and increase the public and professional understanding of mental illnesses.
Testimonials
Megan was a joy to work with. She was flexible with my mid-project timeline change and delivered her writing in a very organized way. She was also very good with communicating by email. She offered to go through a couple of rounds of edits after an illustrator creates images or infographics that may make some text redundant and no longer necessary--looking at the projects big picture, and not just the copy. She was patient and professional!
Katy Jo had a clear project outline to reference and was a pleasure to work with. She answered my questions and was open to follow up as well. I recommend working with NAMI Minnesota.