Social Media Content Calendar

Help Raise Black Voices get a social media account up and running with 4 weeks of scheduled content ready to post, and a content calendar template they can use for months to come.
Raise Black Voices
Del Mar, CA, USA
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Raise Black Voices
Del Mar, CA, USA

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Posted October 22nd

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Project details

What we need
  • A 4-week content calendar for one social media platform, including graphics & copy (12-20 posts, or as agreed upon by both parties)
  • A content calendar template that can be used to plan out posts in the future
What we have in place
  • We are only months into building Raise Black Voices and are now trying to create our Social Media Calendar. We have set-up our social media pages, but are hoping to have someone who can help us get more support through creative content that will shine a light on current news related to systemic racism and the Black-lived experience.
How this will help
This project will save us $4,212 , allowing us to eventually hire a social media manager.

We heavily rely on our social media pages to garner support and educate others about systemic racism in our society. Creating a social media calendar will ensure we can keep the support of our followers up.

Project plan

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Prep: Audit & Planning
  • Volunteer Manager shares social media credentials and existing marketing materials with Professional
  • (If applicable) Professional audits existing social media account to determine which content types are performing best
  • Volunteer Manager and Professional discuss & agree upon target audiences, content types, and posting frequency
1
Milestone 1: Calendar Structure Creation
  • Professional uses Google Sheets, Excel, Airtable, or comparable software to set up content calendar structure
  • Volunteer Manager reviews and provides feedback, which Professional incorporates
2
Milestone 2: Content Creation
  • Volunteer Manager shares raw materials (photos, quotes, stories, etc) that Professional needs to create content
  • Professional creates up to 4 weeks’ worth of social media posts (approximately 12-20 posts) and inputs into calendar
  • Volunteer Manager reviews and provides feedback, which Professional incorporates
3
(Optional) Milestone 3: Content Scheduling / Software Setup
  • Professional connects Organization’s social media account to a scheduling software like Buffer or Hootsuite
  • Professional sets up and schedules up to 4 weeks of posts in scheduling software
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About the org

Raise Black Voices
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Our mission

Raise Black Voices is an editorial program and a megaphone. We curate the stories of journalists, academics, and content creators focused on the Black-lived experience. We amplify those voices through a network of community and business leaders in order to educate the broader community about Black lives, and to achieve real and lasting change.

Testimonials

Mahaut is incredible and a true joy to have on your team. She brings creativity and an incredible work ethic every step of the way.
Marissa M.
Marissa M.

Founder

Social Media Content Calendar Project

(No testimonial has been submitted by Mahaut)
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