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Social Media Content Calendar

Help Liberty's Promise get a social media account up and running with 4 weeks of scheduled content ready to post, and a content calendar template they can use for months to come.
Liberty's Promise
Alexandria, VA, USA
Liberty's Promise
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Liberty's Promise
Alexandria, VA, USA

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Cause
Youth development
Skills
Digital marketing Social media

Posted October 8th

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Social Media Content Calendar

Project details

What we need
  • A 4-week content calendar for one social media platform, including graphics & copy (12-20 posts, or as agreed upon by both parties)
  • A content calendar template that can be used to plan out posts in the future
Additional details

As long as the template could be used across our social media platforms even if we are focusing on one platform that is fine. Just need to be able to edit it moving forward so we can continue building out a calendar in advance.

What we have in place
  • We currently have newly created social media accounts, which should make it easy for you to get started. We also have photos, and ideas of where/what information we want posted, and the ability to provide any other information you need.
How this will help
This project will save us $4,212 , allowing us to effectively use the social media platforms we created recently. Also to allow us to really use social media as an effective communication tool particularly since everything is virtual currently.

Our organization is across several states. We want to create streamlined social media for our youth, community partners, and donors in our area that look professional and give information. Not only about programming but current events that apply to the population that we serve.

Project plan

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Prep: Audit & Planning
  • Volunteer Manager shares social media credentials and existing marketing materials with Professional
  • (If applicable) Professional audits existing social media account to determine which content types are performing best
  • Volunteer Manager and Professional discuss & agree upon target audiences, content types, and posting frequency
1
Milestone 1: Calendar Structure Creation
  • Professional uses Google Sheets, Excel, Airtable, or comparable software to set up content calendar structure
  • Volunteer Manager reviews and provides feedback, which Professional incorporates
2
Milestone 2: Content Creation
  • Volunteer Manager shares raw materials (photos, quotes, stories, etc) that Professional needs to create content
  • Professional creates up to 4 weeks’ worth of social media posts (approximately 12-20 posts) and inputs into calendar
  • Volunteer Manager reviews and provides feedback, which Professional incorporates
3
(Optional) Milestone 3: Content Scheduling / Software Setup
  • Professional connects Organization’s social media account to a scheduling software like Buffer or Hootsuite
  • Professional sets up and schedules up to 4 weeks of posts in scheduling software
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About the org

Liberty's Promise
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Causes
Youth development Diversity & inclusion Education
Posted by
Kai E
Kai E.

Senior Program Officer

Our mission

Liberty's Promise supports young immigrants in need while encouraging them to be active and conscientious American citizens. Our programs aim to make the immigrant experience an affirmative one for young newcomers while instilling in them a sense of pride and support for American ideals of democracy and freedom. By doing so, Liberty's Promise seeks to reaffirm our fundamental egalitarian and democratic traditions for future generations.

Testimonials

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