Copywriting

Help Resonate express their voice and articulate their key messages with well-written and compelling marketing and communications materials.
Resonate
Albion, CA, USA
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Resonate
Albion, CA, USA

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Posted October 8th

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Project details

What we need
  • Well-written and compelling copy for marketing or communication materials; examples include a brochure, blog post, one-pager/fact sheet, fundraising/promotional materials
  • Messaging that is consistent with brand identity, public relations strategy and communications objectives
Additional details

I need copywriting support to develop content for our 2019 annual report.

What we have in place
  • We currently have the 2018 annual report as a reference, which should make it easy for you to get started. We also have 2019 financial and impact data, and the ability to provide any other information you need.
How this will help
This project will save us $4,212 , allowing us to allocated saved funds towards free leadership training for women and youth in Rwanda.

This project will support our fundraising efforts. Some funders request annual reports as part of grant proposals.

Project plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager provides examples of existing communications and marketing materials such as links to website and social media, brochures, and other collateral
  • Volunteer Manager provides brand messaging guide and marketing strategy (if applicable)
  • Volunteer Manager communicates initial concept for deliverables to be created
1
Milestone 1: Information Gathering
  • Volunteer Manager and Professional connect to discuss goals of copywriting deliverables, target audience, and desired style and tone of writing
2
Milestone 2: First Draft
  • Professional shares first drafts of copy with Volunteer Manager for feedback with respect to style, tone, clarity, and length
3
Milestone 3: Finalize Copy
  • Professional incorporates feedback and submits final copy for review
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About the org

Resonate
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Our mission

Resonate empowers women and girls through storytelling, working with them to build agency, confidence, and leadership.

What we do

Based in Rwanda, Resonate partners with organizations focused on women’s skill building and increases their capacity by incorporating narrative-based leadership training into existing programming. Harnessing the power of storytelling will allow women and girls to leverage their knowledge and skills to create a better future for themselves, their families, and their communities.

The Gap:

Women need access to education and financial programs—the benefits provided by those services are necessary for the betterment of women’s lives and continued economic growth. Yet despite recent gains, women only make up 19 percent of parliament globally; own less than 2 percent of land in the developing world; and in Sub-Saharan Africa, women hold only one-third of paid jobs outside of agriculture.

In order to see accelerated progress toward closing gender equality gaps, programs that provide women with skills and services must also focus on confidence, agency, and leadership.

How We Help:

Resonate partners with organizations focused on women’s skill building and enhances programs by offering narrative-based leadership training. Resonate plays the unique role of working with these organizations to offer expert training on public speaking and personal presentation. Each workshop is customized to the needs of the community that each program serves.

Resonate facilitates women's leadership training using a framework rooted in storytelling, empowering women and girls to tell their story generates agency, confidence, and leadership.

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