Impact Report Graphic Design

Help HEAL Food Alliance showcase their work by designing their impact report with compelling visuals.
HEAL Food Alliance
Oakland, CA, USA
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HEAL Food Alliance
Oakland, CA, USA

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Posted September 18th

Project details

What we need
  • A professionally designed report, up to 10 pages, in high-resolution format (jpeg, pdf, etc.)
  • Accurate, print-ready specifications
Additional details

We are seeking a graphic designer to help us with a messaging guide we are releasing in mid-October. Ideally we would like to get both the pdf and an editable Adobe InDesign or Canva file.

The guide is about 11 pages long and a bit copy-heavy so having a layout that can break up the text and make it feel more accessible would be really helpful.

What we have in place
  • We are able to provide you with the
    - final copy of the guide
    - a high resolution logo
    - our organizational style guide
    - a staff member to work with you through the process
How this will help
This project will save us $4,817 , allowing us to spend more staff resources to planning the launch and release of our guide so it reaches a wider audience.

Narrative shift is a key part of our organization's mission. This guide is a tool with which we can continue to change narrative about food and farm systems in our country, and the world. Good design that can make the guide more accessible and engaging, is key to enabling our members, partners and allies to join us in this mission.

Project plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager provides Professional with high-resolution logo and visual branding guidelines, finalized copy, and any additional content to be included in annual impact report
  • Volunteer Manager shares examples of previous annual reports with Professional (if any)
1
Milestone 1: Brainstorming
  • Volunteer Manager and Professional connect to discuss the story the Organization wants to tell and brainstorm how key data can be highlighted and visualized
  • Volunteer Manager and Professional agree upon a timeline
2
Milestone 2: Preliminary Impact Report Design & Feedback
  • Professional creates a preliminary design and shares with Volunteer Manager
  • Volunteer Manager reviews and provides feedback
  • Repeat feedback process (if necessary)
3
Milestone 3: Final Impact Report
  • Professional delivers final version of annual impact report in PDF format, with print-ready specifications
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About the org

HEAL Food Alliance
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Our mission

HEAL's mission is to build our collective power to create food and farm systems that are healthy for our families, accessible and affordable for all communities, and fair to the hard-working people who grow, distribute, prepare, and serve our food -- while protecting the air, water, and land we all depend on.

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