Storytelling

Help Center for Youth Wellness enhance their annual reports, grant applications, and other marketing materials with compelling narratives about their organization’s mission, activities, and achievements.
Center for Youth Wellness
San Francisco, CA, USA
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Center for Youth Wellness
San Francisco, CA, USA

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Posted September 17th

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Project Details

What We Need
  • A compelling narrative, or set of stories
  • Persuasive copy that can be used in appeals to donors, annual reports, grant applications, and media relations
  • Popular examples: Organization's founding story, a program achievement or milestone, a look back at the past few years, organizational backgrounder, etc.
What We Have In Place
  • We currently have a development team and a communications staff to support you, which should make it easy for you to get started. We also have a very responsive and small team, and the ability to provide any other information you need.
How This Will Help
This project will save us $2,397 , allowing us to continue to offer mental health services to children, adolescents, and their families for FREE!

We are doing amazing things and are always focused on proving them out in logic models, but we often forget the actual story around it. We often forget that the story doesn't have to be from a real client - it can be a story about our impact. I think we just really need an expert to help us with this.

Project Plan

P
Prep: Information Gathering
  • Volunteer Manager and Professional discuss the objectives of project and key audiences
  • Volunteer Manager provides Professional with relevant background materials (e.g., annual reports, white papers, brochures, organizational history)
1
Milestone 1: Storytelling Framework
  • Professional presents and discusses primary story angle(s) to the Volunteer Manager
  • Volunteer Manager facilitates interviews between Professional and individuals willing to share their story (if applicable)
2
Milestone 2: Document Creation
  • Professional shares draft with Volunteer Manager
  • Volunteer Manager provides Professional with up to two rounds of feedback
3
Milestone 3: Wrap-Up
  • Professional submits final version
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About The Org

Center for Youth Wellness
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Our Mission

To improve the health of children and families exposed to Adverse Childhood Experiences (ACEs)

What We Do

We work to help communities build capacity and find realistic useful ways to mitigate the effects of ACEs and Toxic Stress for our families.

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