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Membership Strategy

Help Glorify Performing Arts Inc develop a strategy to bring in new members, or improve their current membership program, to increase engagement and support their fundraising and community-building goals.
Glorify Performing Arts Inc
West Chester, PA, USA
Glorify Performing Arts Inc
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Glorify Performing Arts Inc
West Chester, PA, USA

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Business development Entrepreneurship Strategy consulting

Posted September 14th

Membership Strategy

Project details

What we need
  • A Membership Strategy document of 2-4 pages, including analysis of the Organization’s current membership program, step-by-step guide to a new or improved program, growth goals and creative outreach strategies
Additional details

We have a very basic membership plan for our dance company but need ideas for how to make it more desirable for new people to join, and for how to retain current members.

What we have in place
  • We have a membership plan in place, but have very limited finances. We are only 2 years old and so we need member's donations to help and we have a few ways we give back to them, but could use a better system to help as we lay the foundation for our membership program which will hopefully grow over the next few years.
How this will help
This project will save us $5,848 , allowing us to rent a theatre space for a performance!

Our nonprofit relies heavily on donations from individuals to cover operational expenses, so it is important that we have a great membership plan in place to make them feel appreciated and encourage more people to join.

Project plan

P
Prep: Distribution of Prep Materials
  • Professional connects with Volunteer Manager to discuss current membership program (if applicable), development goals, potential budget for building a membership program, and growth goals
1
Milestone 1: Information Gathering
  • Professional and Volunteer Manager develop and execute an in-depth SWOT (strengths, weaknesses, opportunities and threats) around an existing or potential membership program
  • Professional surveys existing and potential members through focus groups and/or one-on-one interviews to obtain qualitative data
  • Professional conducts independent market analysis to research the target market, competition, and peer organizations' membership development strategies
2
Milestone 2: Drafting Document
  • Professional creates a strategy document that includes proposed member cultivation and engagement recommendations, communications and outreach strategies, and related ongoing programs
  • Volunteer Manager reviews and provides feedback which the Professional incorporates
3
Milestone 3: Presentation of Final Deliverable
  • Professional delivers the final document
  • Volunteer Manager and Professional conduct a wrap-up meeting and discuss next steps for implementation of this strategy
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About the org

Glorify Performing Arts Inc
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Causes
Arts & culture Religion & spirituality
Posted by
Melody S
Melody S.

Artistic Director

Our mission

Glorify Performing Arts exists to present compelling, professional productions to encourage and empower Christians in their walk of faith, inspiring them to step forward boldly to impact the world.

What we do

We believe that art plays a powerful role in helping us to understand our world and the God who created it, and that's why we perform original, high-quality ballets with compelling stories around themes like injustice, unconditional love, and grace.

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