Social Media Starter Strategy
Help Patchwork: A Storytelling Guild design a starter social media strategy to engage their stakeholders.
Social Media Starter Strategy
Project details
What we need
- 3-5 one hour calls with a social media professional covering topics like channels, messaging, content types, and posting frequency
- A starter plan of recommendations & actionable next steps to begin executing your strategy
- Note: This project does not include the creation of social media posts or digital graphics
Additional details
I need a streamlined way to post content to social media that will attract new audiences, as well as maintain a relationship with our members and affiliates.
If there is a way to provoke conversations that engage and excite members and intrigue sponsors/supporters, that would be ideal.
Moreover, I'd like to build a LinkedIn page to highlight the benefits of Patchwork for networking, to build the brand and relationships with like-minded individuals and organizations who might help our mission.
What we have in place
- We currently have facebook, youtube, email outreach, and a website., which should make it easy for you to get started. We also have content, marketing materials, video, readily-available blog, and the ability to provide any other information you need.
How this will help
This project will save us $1,792 , allowing us to attract supporters who will, in turn, allow for accessible storytelling programs and opportunities wherein the member tellers are compensated and supported.
Patchwork must expand its outreach, membership, and fundraising efforts. This project should attract and engage the broader community rather than "preach to the choir."
Project plan
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Testimonials
Virginia is very personable and savvy. She seamlessly set up our LinkedIn profile and a campaign for recruiting interns. I was delighted to work with Virginia.
(No testimonial has been submitted by Virginia)