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Communication Materials Audit

Help Solar Austin refresh their communications materials to ensure consistency in writing style and tone, accurate spelling and grammar, and a clear and engaging voice.
Solar Austin
Austin, TX, USA
Solar Austin
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Solar Austin
Austin, TX, USA

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Cause
Environment
Skills
Communications Writing

Posted August 6th

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Communication Materials Audit

Project details

What we need
  • Thorough review of the existing communication and marketing materials to ensure writing is understandable, engaging and consistent
  • Edits conducted with respect to writing style, voice, length, and proper spelling and grammar
  • Revised materials should adhere to branding, communications and marketing goals
Additional details

Solar Austin piloted a new program last year called the "Equitable Clean Energy Jobs Program." We are now launching a full program and need help with a program name change and updating the website to reflect this change. We are seeking assistance with how to brand this new(ish) program, and how to make sure our website and materials all make sense with each other and accurately portray our work.

https://solaraustin.org/equitablecleanenergyjobs/

What we have in place
  • We currently have a dedicated program webpage, which should make it easy for you to get started. We also have our full website, and the ability to provide any other information you need.
How this will help
This project will save us $5,422 , allowing us to focus on student recruitment and spend funds on diversity and inclusion trainings to enhance equity in renewable energy.

We successfully recruited 4 companies to host paid clean energy interns DESPITE the pandemic and are hoping to make our program even larger and stronger in the next phase!



https://solaraustin.org/equitablecleanenergyjobs/

Project plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager provides external communication materials to be reviewed; list may include: website and social media copy, brochures, auto-generated emails, press releases, and job postings
  • Volunteer Manager provides relevant strategic documents such as any messaging guidelines or fact sheet
1
Milestone 1: Analysis & Recommendations
  • Professional and Volunteer Manager discuss the Organization's existing and desired brand messaging, tone, and style
  • Professional and Volunteer Manager agree on the specific set of materials for review
2
Milestone 2: First Round of Revisions
  • Professional performs initial round of edits to select materials
  • Volunteer Manager provides feedback with respect to style and tone, which the Professional incorporates
3
Milestone 3: Presentation of Deliverables
  • Professional edits all materials according to agreed upon guidelines and goals
  • Volunteer Manager provides a final round of feedback, which the Professional incorporates before final handoff
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About the org

Solar Austin
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Causes
Environment Diversity & inclusion Youth development
Posted by
Rachel S
Rachel S.

Board Member, Treasurer

Our mission

Solar Austin's mission is to accelerate the transition to clean, renewable energy in Central Texas and to expand access to the benefits of solar to everyone to mitigate climate change, create a healthy community and support a strong local economy.

What we do

Education and training programs, policy advocacy to accelerate solar deployment, community engagement events

Testimonials

Read the Impact Story
Ashley was very patient with us and provided super helpful guidance!
Rachel S.
Rachel S.

Board Member, Treasurer

Communication Materials Audit Project

It was a pleasure to work with Solar Austin!
Ashley C.
Ashley C.

Marketing Manager

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