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Help Chippewa Watershed Conservancy highlight key insights from their data and simplify a complex report so they can be easily understood by different audiences.
Chippewa Watershed Conservancy
Mount Pleasant, MI, USA
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Chippewa Watershed Conservancy
Mount Pleasant, MI, USA


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Posted August 4th

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Project Details

What We Need
  • An easily understood visual aid that communicates complex information
  • A high-resolution version of the Infographic in the Organization’s preferred format
Additional Details

We are looking for a half fold then tri-fold poster that is an infographic on one side and a usable element on the backside (poster, calendar, etc.). Our ultimate goal is to mail this to members this Fall as a thank you and an update on what we've been up to.

What We Have In Place
  • We currently have an organization Logo with the Pantone Color swatches and font available tor reference. We also have organizational data that can be used for different elements of the infographic. Our Development & Outreach Coordinator is available and flexible. She is willing to help in any way possible.
How This Will Help
This project will save us $4,212 , allowing us to increase stewardship of our wildlife habitats. With the time and money we save, we can focus efforts towards our mission of preserving and restoring land, rather than designing marketing materials.

This project is going to help us reach out to our loyal donors in a special way to replace the in-person event we normally host in the Fall. We want this infographic to tell our story in a concrete way so that donors are moved to continue their financial support. By adding the useable element to the back of the infographic we can give something back to our donors and make sure the piece stays handy somewhere it will be seen frequently,adding an extra element of marketing to the project.

Project Plan

Prep: Distribution of Prep Materials
  • Volunteer Manager and Professional discuss the objective of the infographic, key audiences, and style preferences (if any)
  • Volunteer Manager shares examples of infographics they like with the Professional
  • Volunteer Manager provides Professional with data or other source of information to draw from
Milestone 1: Preliminary Sketching
  • Professional develops three drafted concepts to share with the Organization
  • Volunteer Manager chooses one draft as a primary concept and provides feedback
Milestone 2: Graphic Creation
  • Professional provides Volunteer Manager with first draft of Infographic
  • Volunteer Manager provides Professional with up to two rounds feedback
Milestone 3: Presentation of Deliverables
  • Professional delivers the final version of the Infographic including specifications for usage (colors, size, etc.)
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About The Org

Chippewa Watershed Conservancy
Posted by
Alexis H.

Development & Outreach Coordinator

Our Mission

Our Mission:
The Chippewa Watershed Conservancy's mission is to protect and restore Central Michigan's land, water, and wildlife resources to improve the quality of life for all.

Our Vision:
We see a world where communities are enriched by being connected to land, water, and wildlife resources.

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