Website Copywriting

Help Armed Services Arts Partnership improve their visibility in web search results by refreshing their website with clear and engaging copy that incorporates search engine optimization keywords.
Armed Services Arts Partnership
Alexandria, VA, USA
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Armed Services Arts Partnership
Alexandria, VA, USA


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Posted July 20th

Project Details

What We Need
  • Tightly-written web copy of up to to eight pages of 200-300 words each
  • The opportunity to work closely with an experienced, SEO literate copywriter
What We Have In Place
  • We currently have a lot of language and information, which should make it easy for you to get started. We also have a clear set of objectives and target audiences, and the ability to provide any other information you need.
How This Will Help
This project will save us $6,073 , allowing us to provide scholarships for arts classes for veterans in our community!

This fall, we plan to launch the biggest program season in ASAP's history.

To do this, we need compelling copy on each of our "programs" pages to convert prospective participants into students. Our copy is tired, but our classes are wired!

Project Plan

Prep: Review of Current Materials
  • Volunteer Manager and Professional meet to review Organization's website or website plan, discuss goals, and align expectations
  • Volunteer Manager and Professional discuss the brand positioning and communications plan (if available), the purpose, key messages, desired tone and target audience
  • Volunteer Manager and Professional agree on a schedule for completion
  • Volunteer Manager provides Professional with any existing materials and content strategy to begin writing
Milestone 1: Draft
  • Professional drafts SEO-optimized website copy and sends to Volunteer Manager for review
  • Professional and Volunteer Manager review copy (up to two rounds of review and revision)
Milestone 2: Final Draft
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About The Org

Armed Services Arts Partnership
Posted by
Scott G.

Communications Director

Our Mission

Cultivate community and growth with veterans, service members, military families, and caregivers through the arts.

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