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Logo Design & Visual Brand Identity

Help ORG Bahamas Foundation elevate their visual identity with a new or refreshed logo, or other design choices such as colors, font styles, and graphics that reflect their mission and vision.
ORG Bahamas Foundation
Nassau, Bahamas
ORG Bahamas Foundation
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ORG Bahamas Foundation
Nassau, Bahamas

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Cause
Civil rights
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Graphic design

Posted October 28th

Logo Design & Visual Brand Identity

Project details

What we need
  • Consultation regarding the Organization's current branding and desired branding objectives
  • Visual branding guidelines / style guide that include specific colors, fonts, and other graphic design elements to use in print and digital communications materials
  • High-resolution logo delivered electronically (in formats for digital and print use)
Additional details

In addition to a high resolution logo, we are also looking for other branded items such as album covers, cover photos for social media, and graphics that we can add text to for announcements.

What we have in place
  • We currently have existing temporary samples of branded material, which should make it easy for you to get started. We also have an existing website and Facebook page that we can draw from, and the ability to provide any other information you need.
How this will help
This project will save us $4,817 , allowing us to invest in print resources to supplement our digital resources provided to our constituents.

This project is important for a sub-brand of the organization that provides information and resources to boost citizen engagement here in The Bahamas!

Project plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager provides Professional with current logo (if available), branding guidelines, and any existing marketing/communications materials
  • Volunteer Manager sends Professional examples of logos, brands, and design elements preferred, and links to website and social media pages
1
Milestone 1: Brainstorm
  • Professional and Volunteer Manager connect to discuss the branding goals, target audience, and preferred design elements
  • Professional and Volunteer Manager agree upon a style concept and the detailed scope of deliverables (e.g., logo, custom graphics, updated style guide, new style guide, etc.)
2
Milestone 2: Logo Design
  • Professional drafts up to three different logo designs and shares with the Volunteer Manager for feedback
  • Volunteer Manager selects one of the design options and provides feedback
  • Professional iterates upon the design for final delivery, including versions of the logo for different uses (e.g., black & white, full color, and formats for print and digital use)
  • Professional delivers the final version of the logo including specifications for usage (colors, size, etc.)
3
Milestone 3: Visual Branding Guidelines / Style Guide
  • Professional drafts the visual branding guidelines, which features the logo design and a specific set of colors, fonts, and any custom graphic elements to be incorporated in future communications
  • Volunteer Manager reviews the draft guidelines and provides feedback
  • Professional incorporates feedback and prepares the final version
  • If custom graphics are included in the agreed-upon scope of work, the Professional provides them in high-resolution formats for digital and print use
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About the org

ORG Bahamas Foundation
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Causes
Civil rights Community & economic development
Posted by
Steffon E
Steffon E.

Assistant Director

Our mission

To identify core challenges affecting The Bahamas be a catalyst for the development of actionable solutions. Through collaborative efforts with individuals, civil society, as well as international organizations, ORG will engage citizens, corporations, politicians and the Government to create positive, sustainable solutions to vexing problems.

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