Logo Design & Visual Brand Identity
Logo Design & Visual Brand Identity
Project details
What we need
- Consultation regarding the Organization's current branding and desired branding objectives
- Visual branding guidelines / style guide that include specific colors, fonts, and other graphic design elements to use in print and digital communications materials
- High-resolution logo delivered electronically (in formats for digital and print use)
Additional details
1. new organizational logo (Healthy Floyd) that builds on/ties back to old logo and can be better utilized for social media needs
2. revised project logo based on previous designs (Healthy Floyd 5K)
What we have in place
- We currently have old logo designs, which should make it easy for you to get started. We also have some ideas (but could use more), and the ability to provide any other information you need.
How this will help
This project will save us $4,817 , allowing us to pay staff.
Our old organizational logo is out of date and was not flexible for certain social media needs. Our Healthy Floyd 5K logo has changed slightly each year and we'd like to find something based on it that can be the same each year for better brand recognition, and continuity of advertising/promotion.
Project plan
Our mission
Healthy Floyd promotes a culture of health and wellness in Floyd County, Virginia by offering diverse opportunities that encourage all members of our community to live a positive, healthy lifestyle.
What we do
In our efforts to improve the health and well-being of Floyd County families, we raise public awareness, implement nutrition and wellness education, improve access to healthy foods, and increase opportunities for physical activity in our schools and wider community.