This project is in progress
Matched with Eileen O
Matched with
Eileen O.


Help Reach Out and Read Minnesota highlight key insights from their data and simplify a complex report so they can be easily understood by different audiences.
Reach Out and Read Minnesota
Minneapolis, MN, USA

Posted July 2nd

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Project Details

What We Need
  • An easily understood visual aid that communicates complex information
  • A high-resolution version of the Infographic in the Organization’s preferred format
Additional Details

We're looking for a simple, intuitive infographic that helps explain how our early literacy program work for a general audience. We want something that describes how the program from A) a child going in for a routine check up to B) a boost in a child's early learning skills that will set him/her up for lifetime learning and success.

What We Have In Place
  • We currently have set branding guidelines, including fonts and colors,, which should make it easy for you to get started. We also have a rough sketch of one idea with some copy mock-ups, and the ability to provide any other information you need.
How This Will Help
This project will save us $4,212 , allowing us to devout more of our energies to supporting our partner clinics and getting books into the hands of young children.

Explaining just how our program works to a lay audience has always been a challenge when it comes to bringing in new supporters to our program. Once folks understand what it is that we do, they see the importance and are much more disposed to help. We have mountains of evidence that show the impact our program can have on children's lives, we just need to communicate it in a way that is accessible and appealing for a general audience.

Project Plan

Prep: Distribution of Prep Materials
  • Volunteer Manager and Professional discuss the objective of the infographic, key audiences, and style preferences (if any)
  • Volunteer Manager shares examples of infographics they like with the Professional
  • Volunteer Manager provides Professional with data or other source of information to draw from
Milestone 1: Preliminary Sketching
  • Professional develops three drafted concepts to share with the Organization
  • Volunteer Manager chooses one draft as a primary concept and provides feedback
Milestone 2: Graphic Creation
  • Professional provides Volunteer Manager with first draft of Infographic
  • Volunteer Manager provides Professional with up to two rounds feedback
Milestone 3: Presentation of Deliverables
  • Professional delivers the final version of the Infographic including specifications for usage (colors, size, etc.)
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About The Org

Reach Out and Read Minnesota
Posted by
Liam M.

Communications and Development Coordinator

Our Mission

Reach Out and Read gives young children a foundation for success by incorporating books into pediatric care and encouraging families to read aloud together.

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