We're looking for a simple, intuitive infographic that helps explain how our early literacy program work for a general audience. We want something that describes how the program from A) a child going in for a routine check up to B) a boost in a child's early learning skills that will set him/her up for lifetime learning and success.
Explaining just how our program works to a lay audience has always been a challenge when it comes to bringing in new supporters to our program. Once folks understand what it is that we do, they see the importance and are much more disposed to help. We have mountains of evidence that show the impact our program can have on children's lives, we just need to communicate it in a way that is accessible and appealing for a general audience.
Reach Out and Read gives young children a foundation for success by incorporating books into pediatric care and encouraging families to read aloud together.