Flexible Marketing Strategy Support

Help Habitat for Humanity Peninsula & Greater Williams… with critical marketing strategy needs over the course of 4 weeks, in areas like finding the right marketing channels, brand messaging or audience targeting.
Habitat for Humanity Peninsula & Greater Williamsburg
Newport News, VA, USA
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Habitat for Humanity Peninsula & Greater Williamsburg
Newport News, VA, USA

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Posted June 30th

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Project details

What we need
  • Ongoing marketing strategy support for 10-15 hours over the course of 4 weeks
  • Support may include: defining your marketing goals, determining the right marketing channels, messaging your program, branding, or defining your target audience
  • Note: We devised this project to connect nonprofits and volunteers for more flexible, more immediate impact. We strongly suggest you start with 4 weeks and decide from there if you'd like to continue working.
Additional details

Habitat for Humanity is the charitable partner for a popular 5K race in Virginia. This year, we need virtual runners instead of physical runners!
Help us get the word out! Beyond facebook! The actual race is on Sept. 5th but virtual runners can run anywhere, anytime.

What we have in place
  • We currently have consistent donors and sponsors, facebook, e-mails, which should make it easy for you to get started. We also have an event footprint, and the ability to provide any other information you need.
How this will help
This project will save us $4,817 , allowing us to BUILD MORE HOMES!!!

Habitat for Humanity depends upon donations and sponsorships to build homes in the community. It is through events, private donors and corporate that we are able to accomplish this mission

Project plan

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Prep: Information Sharing & Goal Setting
  • Volunteer Manager provides an outline of current state of marketing strategy at the organization
  • Volunteer Manager provides overview of an ongoing marketing strategy need they have over the next 2-4 weeks
  • Volunteer and Volunteer Manager align on the scope of ongoing support that the Volunteer will provide to address this need
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Step 1: Ongoing Support
  • Volunteer delivers ongoing support according to determined outline
  • Weekly check-ins to ensure support is being offered as agreed upon by both parties
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Step 2: Training & Offboarding
  • Volunteer provides any relevant training to the Volunteer Manager to help them continue work, as necessary, after 4 weeks
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About the org

Habitat for Humanity Peninsula & Greater Williamsburg
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Our mission

Habitat for Humanity brings people together to build homes, communities and hope.

Habitat for Humanity Peninsula and Greater Williamsburg partners with area families, local government, businesses, faith groups, schools, associations and individual volunteers and donors to build and renovate affordable homes for sale to qualifying families.

An ecumenical group of individuals formed this local affiliate in 1985. We started our first home in 1986 and, since then, our affiliate has constructed and renovated over 200 houses in our local community!

What we do

Habitat for Humanity Peninsula and Greater Williamsburg is located in Newport News, VA. We are a non-profit home builder, building homes for families of low-income means. Our first-time home buyer program is a hand up, not a hand out. Our families go through an application and selection process. Once selected, they have to perform 200 hours of sweat equity, maintain steady employment and good credit. They also have to take our mandatory home ownership classes. Then they have to pay their monthly mortgage on time. These monthly mortgages are then recycled to build more Habitat homes.

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