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Matched with Nancy W
Matched with
Nancy W.

Logo Design

Help Feeding America West Michigan elevate their visual identity with a new or refreshed logo.
Feeding America West Michigan
Comstock Park, MI, USA

Posted June 30th

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Project Details

What We Need
  • High-resolution logo delivered in vector (.ai, .svg, .eps) and raster (.png, .jpg, .tiff) file formats for digital and print use.
Additional Details

We need a 40th-anniversary logo to be designed.

What We Have In Place
  • We currently have an existing logo, which should make it easy for you to get started. We also have brand guidelines, and the ability to provide any other information you need.
How This Will Help
This project will save us $3,002 , allowing us to complete a project without a budget.

Next year is our 40th anniversary for the food bank. A new logo will be used throughout the year to commemorate the organization.

Project Plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager provides Professional with current logo (if available), branding guidelines, and any existing marketing/communications materials
  • Volunteer Manager sends Professional examples of logos, brands, and design elements preferred, and links to website and social media pages
1
Milestone 1: Brainstorm
  • Professional and Volunteer Manager connect to discuss the branding goals, target audience, and preferred design elements
  • Professional and Volunteer Manager agree upon a style concept
  • Professional creates up to 6 thumbnail sketches of rough ideas for client to review
2
Milestone 2: Logo Design
  • Volunteer Manager selects 3 of the design options and provides feedback
  • Professional takes sketches and creates up to 3 digital drafts for the logo design based on feedback, and shares with the Volunteer Manager for more feedback
  • Volunteer Manager selects 1 of the design options and provides feedback
3
Milestone 3: Final Design and Handoff
  • Based on feedback, professional creates the final logo design, and iterates upon the design for final delivery, including versions of the logo for different uses (e.g., black & white, full color, and formats for print and digital use)
  • Professional delivers the final version of the logo including specifications for usage (colors, size, etc.)
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About The Org

Posted by
Pattijean M.

Development and Marketing Director

Our Mission

We gather and distribute food to relieve hunger and increase food security in West Michigan and the Upper Peninsula.

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