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Logo Design & Visual Brand Identity

Help DeLIVER Care Van, UCSF elevate their visual identity with a new or refreshed logo, or other design choices such as colors, font styles, and graphics that reflect their mission and vision.
DeLIVER Care Van, UCSF
San Francisco, CA, USA
DeLIVER Care Van, UCSF
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DeLIVER Care Van, UCSF
San Francisco, CA, USA

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Cause
Disease & medical research
Skills
Graphic design

Posted June 23rd

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Logo Design & Visual Brand Identity

Project details

What we need
  • Consultation regarding the Organization's current branding and desired branding objectives
  • Visual branding guidelines / style guide that include specific colors, fonts, and other graphic design elements to use in print and digital communications materials
  • High-resolution logo delivered electronically (in formats for digital and print use)
Additional details

We need other graphic designs that will supplement the ones we are using now

What we have in place
  • We currently have a logos we use now, which should make it easy for you to get started. We also have the raw files for this logos, and the ability to provide any other information you need.
How this will help
This project will save us $1,792 , allowing us to purchase hepatitis C testing supplies

This will allow us to have a greater variety of logos to use for our clinic's flyers and paperwork

Project plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager provides Professional with current logo (if available), branding guidelines, and any existing marketing/communications materials
  • Volunteer Manager sends Professional examples of logos, brands, and design elements preferred, and links to website and social media pages
1
Milestone 1: Brainstorm
  • Professional and Volunteer Manager connect to discuss the branding goals, target audience, and preferred design elements
  • Professional and Volunteer Manager agree upon a style concept and the detailed scope of deliverables (e.g., logo, custom graphics, updated style guide, new style guide, etc.)
2
Milestone 2: Logo Design
  • Professional drafts up to three different logo designs and shares with the Volunteer Manager for feedback
  • Volunteer Manager selects one of the design options and provides feedback
  • Professional iterates upon the design for final delivery, including versions of the logo for different uses (e.g., black & white, full color, and formats for print and digital use)
  • Professional delivers the final version of the logo including specifications for usage (colors, size, etc.)
3
Milestone 3: Visual Branding Guidelines / Style Guide
  • Professional drafts the visual branding guidelines, which features the logo design and a specific set of colors, fonts, and any custom graphic elements to be incorporated in future communications
  • Volunteer Manager reviews the draft guidelines and provides feedback
  • Professional incorporates feedback and prepares the final version
  • If custom graphics are included in the agreed-upon scope of work, the Professional provides them in high-resolution formats for digital and print use
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About the org

DeLIVER Care Van, UCSF
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Causes
Disease & medical research Health & nutrition Housing & homelessness
Posted by
Yesenia L
Yesenia L.

Project Manager

Our mission

To improve liver health for all by providing mobile liver health screenings and linkage to care.

What we do

The DeLIVER Care Van is a mobile hepatitis C clinic. We offer every service along the hepatitis C care cascade from screening to treatment. We are a new program and have been on the streets offering our services to San Francisco since January 2019. We first started as only a mobile testing unit, but in May (only 5 months after being operational) we were able to start offering hepatitis C treatment on the van. We are a one-stop shop for folks curious about their hepatitis C status and for folks interested in getting their hepatitis C cured.

Testimonials

Read the Impact Story
Akshara made some really cool designs for our program, using the logo we already had. Her work is very professional and creative! I loved the new images we have to use on our marketing materials :). Thanks!
Yesenia L.
Yesenia L.

Project Manager

Logo Design & Visual Brand Identity Project

Working with Yesenia was great! She was very clear and concise with what she wanted the final product to be and this was very helpful in the design process for me! I look forward to working with her again in the future!
Akshara K.
Akshara K.

Volunteer

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