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Social Media Audit

Help Hockanum Valley Community Council, Inc. assess the current state of their social media pages and gain actionable recommendations on how to improve presence and engagement.
Hockanum Valley Community Council, Inc.
Vernon Rockville, CT, USA
Hockanum Valley Community Council, Inc.
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Hockanum Valley Community Council, Inc.
Vernon Rockville, CT, USA

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Cause
Human services
Skills
Social media

Posted June 17th

Social Media Audit

Project details

What we need
  • Profile & page setup assessment of whether relevant information and fields are filled
  • Statistics on posts, engagement, and follower demographics
  • Evaluation of strengths and weaknesses as well as recommendations to improve
Additional details

HVCC is looking for an evaluation of our Facebook, Instagram and Twitter accounts to determine how we can better use the platforms to improve our reach and growth.

What we have in place
  • Once the case has been assigned an HVCC staff member will be of service to aid the volunteer in accessing any information needed for the assessment.
How this will help
This project will save us $1,792 , allowing us to continue to invest in programs that directly benefit the community in which we serve.

This project is important to HVCC in that it will enable us to engage with our clients, donors and community members in a more effective way by better understanding how we can improve our use of social media.

Project plan

P
Prep: Information Sharing & Goal Setting
  • Professional connects with the Volunteer Manager for a brainstorming/overview session, to discuss goals, target audiences, and existing activities/materials
  • Professional and Volunteer Manager outline next steps and timeline for the project
1
Milestone 1: Initial Assessment & Feedback
  • Professional delivers an initial assessment of current social media performance, including relevant data insights and statistics around posts, engagements and demographics
  • Professional performs SWOT analysis of current social media presence
  • Volunteer Manager reviews draft and provides feedback to the Professional
2
Milestone 2: Deliver Final Recommendations
  • Professional documents specific recommendations for achieving a social media presence that meets the Organization's goals, and shares it with the Volunteer Manager
  • Professional answers any questions, and provides recommendations for next steps or finding assistance going forward
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About the org

Hockanum Valley Community Council, Inc.
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Cause
Human services
Posted by
AG
Alex G.

Director of Basic Needs

Our mission

Hockanum Valley Community Council, Inc. (HVCC) is a private nonprofit human services agency located in Vernon, Connecticut. It is dedicated to meeting the needs of the residents of Vernon and the Tolland County area.

HVCC provides services to individuals and families in a manner which will promote independence while ensuring that basic needs are met regardless of ability to pay.

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