This project was completed on Jun 6, 2020
Matched with Marcell G
Matched with
Marcell G.

Website Audit

Help Netzwerk Bluehende Landschaft (Mellifera e.V.) assess whether or not their current website is optimally supporting its mission and goals, and outline the scope for needed changes and improvements.
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Project Details

What We Need
  • Feedback on the current website’s layout, user functionality, visual design, content, and other key features
  • Clear articulation of the Organization’s goals for the website
  • Recommendations for improvements to help achieve the Organization’s desired goals
  • Note: If you are looking for a more specific, in-depth audit of your website's design and usability, try our Website Usability Audit project
Additional Details

We need an analysis of our recently relaunched website. It was made by a professional agency (that was before Catchafire :-) and ever since we relaunched, our traffic went down. The Website is in German language; I am uncertain if an audit need German Skills or if it is more based on data provided by tools.

What We Have In Place
  • We currently have a new Wordpress-based website and admin-access, which should make it easy for you to get started. We also have a good and open relationship to the maker of the website, and the ability to provide any other information you need.
How This Will Help
This project will save us $6,772 , allowing us to pay salaries for people who do concrete projects and develop and evaluate more advice papers on more topics. There's still a lot to do in today cultural landscapes so biodiversity has it's place in it

We proclaimspecific advice for people on how to change gardens, landscapes, parks an agriculture in a way, that habitats for pollinating insects like bees, butterflies can procreate and exist. We also do exemplary projects to test new methods and generate data for these advice. We want people to take example in our projects and we want to motivate them to do something - from urban balconies to farmlands. For that it is vital that everybody gets to our site and finds it useful and motivating.

Project Plan

Prep: Goal Setting
  • Volunteer Manager provides overview of current website and any past analysis
  • Professional connects with Volunteer Manager for a brainstorming/overview session and gathers information on the Organization’s goals, target audiences and desired functionality or uses of the website
  • Professional and Volunteer Manager outline next steps and timeline for the project
Milestone 1: Initial Review & Feedback
  • Professional reviews current website pages, site map, any past statistical research into site performance and available traffic data
  • Professional analyzes current site layout, visuals and content, and delivers a draft document detailing the strategies, objectives and recommended tactics for proposed changes to the website
  • Volunteer Manager reviews draft and provides feedback to the Professional
Milestone 2: Final Website Audit
  • Professional delivers final strategy to the Organization after incorporating feedback, and provides recommendations for future overhaul or redesign efforts, based on staff capacity and budget
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About The Org

Netzwerk Bluehende Landschaft (Mellifera e.V.)
Posted by
Matthias W.

Biologist, Head of NBL

Our Mission

"We want to inspire, allure and empower people to create and foster habitats of pollinating insects. Together, we shape and improve those habitats in order to reach our vision of a flowering landscape".

German (Original):
"Wir wollen Menschen fur die Schaffung und Pflege der Lebensraume von blutenbesuchenden Insekten begeistern, gewinnen und befahigen. Gemeinsam gestalten und verbessern wir Lebensraume, um unsere Vision einer lebenswerten bluhenden Landschaft zu erreichen."


Marcell is a pro on frontend-development, which I realized the first time I talked to him. We started the project right after the initial interview, since I was totally convinced that he's a perfect match. During the project, he scored by first asking for our intentions and what we want to accomplish with our site. He then went "undercover" and did all of the rest without me having to do anything. We just finished the project in a call, where he walked me through the results of his website-audit. There are some really interesting insights and Marcell made sure that I understood everything. I now know where I have to start improving and I am confident that our website will reach more people and motivate them to protect and promote pollinating insects. Marcell has the skills to analyze a website and he used his understanding to evaluate why we did what. He therefore carefully considered his advice specifically to our needs. Thanks, Marcell, you did a great job!
Matthias Wucherer
Matthias W.

Biologist, Head of NBL

Website Audit Project

Matthias is very down to earth. He knows what he wants and can paint a clear picture for anyone to understand!
Marcell Gibbs
Marcell G.


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