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Social Media Starter Strategy

Help Tax-Aid design a starter social media strategy to engage their stakeholders.
Tax-Aid
San Francisco, CA, USA
Tax-Aid
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Tax-Aid
San Francisco, CA, USA

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Cause
Human services
Skills
Social media

Posted March 5th

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Social Media Starter Strategy

Project details

What we need
  • 3-5 one hour calls with a social media professional covering topics like channels, messaging, content types, and posting frequency
  • A starter plan of recommendations & actionable next steps to begin executing your strategy
  • Note: This project does not include the creation of social media posts or digital graphics
Additional details

Hi there! We have social media accounts for Facebook, Twitter, LinkedIn and Instagram but need help improving our content, bundling accounts and using Facebook ads to reach more clients.

What we have in place
  • We currently have social media accounts, which should make it easy for you to get started. We also have clear goals and objectives, and the ability to provide any other information you need.
How this will help
This project will save us $1,550 , allowing us to help more people

We have eager volunteers who want to help people. We need more clients to learn about us.

Project plan

0
Prep: Information Sharing & Goal Setting
  • Volunteer Manager outlines any current marketing activities and strategies
  • Volunteer Manager shares any existing marketing materials
  • Professional connects with the Volunteer Manager for a brainstorming/overview session, to discuss goals, target audiences, and existing activities/materials
  • Professional and Volunteer Manager outline next steps and timeline for the project
1
Milestone 1: Draft Plan Creation
  • Professional and Volunteer Manager connect as necessary to discuss current state of any existing social media activities & strategies and prioritizing social media channels and executional starting points
  • Professional drafts starter strategy, including best practices and recommendations for implementation
    *Volunteer Manager provides feedback
2
Milestone 2: Final Draft Delivered
  • Professional shares final draft of starter plan including agreed upon social media strategies & tactics to prioritize, and areas for further exploration
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About the org

Tax-Aid
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Causes
Human services Community & economic development
Posted by
Jill S
Jill S.

Executive Director

Our mission

Through skilled volunteers, Tax-Aid provides year-round free tax services to strengthen our San Francisco Bay Area community.

Testimonials

Read the Impact Story
Christina took the time to teach me best practices on social media and develop hashtags.
Jill S.
Jill S.

Executive Director

Social Media Starter Strategy Project

Jill was very nice to work with and she was willing to learn about the basics and depths of social media!
Christina F.
Christina F.

Volunteer

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