Website Audit

Help RTC assess whether or not their current website is optimally supporting its mission and goals, and outline the scope for needed changes and improvements.
RTC
New York, NY, USA
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RTC
New York, NY, USA

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Posted January 21st

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Project details

What we need
  • Feedback on the current website’s layout, user functionality, mobile-friendliness, visual design, content, and other key features
  • Clear articulation of the Organization’s goals for the website
  • Recommendations for improvements to help achieve the Organization’s desired goals
  • Note: If you are looking for a more specific, in-depth audit of your website's design and usability, try our Website Usability Audit project
What we have in place
  • we use nation builder as a platform and so they can support on many changes and we currently have a staff member who can devote time to this as well.
How this will help
This project will save us $4,762 , allowing us to focus on community organizing! Most of our budget is re-granted out to neighborhood based organizing groups, leaving us with a very thin coalition staff and little overhead.

Our website explains the campaigns we work on, invites people into the work and moves people to action. Our work is really broad and multifaceted and we have A LOT of different tabs and categories on our website, so it just isn't always clear to folks all that we do. Being able to have an engaging and enticing website would have a huge impact!

Project plan

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Prep: Goal Setting
  • Volunteer Manager provides overview of current website and any past analysis
  • Professional connects with Volunteer Manager for a brainstorming/overview session and gathers information on the Organization’s goals, target audiences and desired functionality or uses of the website
  • Professional and Volunteer Manager outline next steps and timeline for the project
  • Both parties review our pro-tips for Organizations and Volunteers to ensure the project is set up for success
1
Milestone 1: Initial Review & Feedback
  • Professional reviews current website pages, site map, any past statistical research into site performance and available traffic data
  • Professional analyzes current site layout, visuals and content, and delivers a draft document detailing the strategies, objectives and recommended tactics for proposed changes to the website
  • Volunteer Manager reviews draft and provides feedback to the Professional
2
Milestone 2: Final Website Audit
  • Professional delivers final strategy to the Organization after incorporating feedback, and provides recommendations for future overhaul or redesign efforts, based on staff capacity and budget
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About the org

RTC
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Posted by
Susanna B.

Coalition Coordinator

Our mission

We are a broad based coalition working to secure justice in our city's housing courts, protect affordable housing and prevent displacement. We are working to make it a right for tenants to have experienced, skilled representation in NYC's housing courts.

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