Communication Materials Audit

Help Minnesota Tech for Success refresh their communications materials to ensure consistency in writing style and tone, accurate spelling and grammar, and a clear and engaging voice.
Minnesota Tech for Success
Minneapolis, MN, USA
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Minnesota Tech for Success
Minneapolis, MN, USA

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Posted January 15th

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Project details

What we need
  • Thorough review of the existing communication and marketing materials to ensure writing is understandable, engaging and consistent
  • Edits conducted with respect to writing style, voice, length, and proper spelling and grammar
  • Revised materials should adhere to branding, communications and marketing goals
Additional details

MCFS is a complex organization with a few different key audiences. We have quite a few pieces of collateral, but we never sat down to look at everything as an entire package. Need someone to help review what we have, suggest edits and create a list for additional pieces that should be created.

What we have in place
  • We currently have many pieces of collateral, which should make it easy for you to get started. We also have many assets, stories and photos, and the ability to provide any other information you need.
How this will help
This project will save us $3,002 , allowing us to cover costs associated with attending out free workforce training program - childcare, transportation, lost wages - allowing a few students to attend classes without the financial strain.

MCFS has recently undergone a major transition and in 2020 we are re-launching the organization and have big plans for growth. We need a collateral system that accurately reflects who we are and shows the impact of the work we do.

Project plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager provides external communication materials to be reviewed; list may include: website and social media copy, brochures, auto-generated emails, press releases, and job postings
  • Volunteer Manager provides relevant strategic documents such as any messaging guidelines or fact sheet
1
Milestone 1: Analysis & Recommendations
  • Professional and Volunteer Manager discuss the Organization's existing and desired brand messaging, tone, and style
  • Professional and Volunteer Manager agree on the specific set of materials for review
2
Milestone 2: First Round of Revisions
  • Professional performs initial round of edits to select materials
  • Volunteer Manager provides feedback with respect to style and tone, which the Professional incorporates
3
Milestone 3: Presentation of Deliverables
  • Professional edits all materials according to agreed upon guidelines and goals
  • Volunteer Manager provides a final round of feedback, which the Professional incorporates before final handoff
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About the org

Minnesota Tech for Success
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Our mission

Minnesota Tech for Success creates digital equity for students by partnering with schools and educational organizations to provide technology access, engaging STEM programming, and IT workforce development in underserved communities.

What we do

Minnesota Tech for Success is a non-profit organization providing technology access and skills training to underserved individuals and helping them gain the skills and confidence they need to succeed in school and begin a successful career in technology.

To do this, we recycle and repair donated computers and repurpose them to provide technology access and skills training to people who need it most.

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