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This project was completed on Mar 2, 2020
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Matched with Amy A.
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See the Impact story
Marketing Strategy call
Urban Rivers
Marketing Strategy Call
Call details
What we'd like to talk about
I'd like strategic advice on creating a plan for our year-end appreciation/fundraising campaign and tips on how best to execute the plan/ tell our story. This month a partner is matching all donations
Additional context
This strategic advice will help us reach our year end fundraising goal of $40,000. This money will be used to install the first floating forrest in the Chicago River in 2020! Crafting a clear fundraising email for our supporters and donors will effectively bring in more donations. Patagonia is matching all donations made to Urban Rivers until December 31st so it is very important to have this written effectively and with a strategic timeline. Ultimately this money will be used to install a floating forrest surrounded by floating gardens on the Wild Mile, a floating eco-park on the North Branch Canal of the Chicago River! There are only a few weeks left until December 31st and any advice would be greatly appreciated. I currently have copy written with the details of the campaign. I need help with making the content compelling, effectively sharing the link to donate for a match through Patagonia, and choosing the right format and timeline for all of these. I look forward to hearing from you!
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Posted by
Alexandra D.
Director of Programming
Our mission
To transform urban rivers into urban wildlife sanctuaries, for the betterment of the people and wildlife that use them.
What we do
Urban Rivers' has installed 2,000 square feet of floating gardens on the Chicago River since 2017 and is now focused on building out an urban wildlife sanctuary, the Wild Mile.
Urban Rivers' current objectives:
- Increase habitat
- Improve water quality
- Inspire innovation
- Educate the public
...All while beautifying the Chicago River!
Testimonials
(No testimonial has been submitted by Alexandra)
(No testimonial has been submitted by Amy)
