Website Copywriting

Help Ascensa Health at St. Jude's Recovery Center, Inc. improve their visibility in web search results by refreshing their website with clear and engaging copy that incorporates search engine optimization keywords.
Ascensa Health at St. Jude's Recovery Center, Inc.
Atlanta, GA, USA
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Ascensa Health at St. Jude's Recovery Center, Inc.
Atlanta, GA, USA

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Posted December 6th

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Project details

What we need
  • Tightly-written web copy of up to to eight pages of 200-300 words each
  • The opportunity to work closely with an experienced, SEO literate copywriter
Additional details

We are re-branding and creating a new website! We want to take our existing site and update our copy to make sure that how we describe ourselves and our services is relatable to our audience and searchable online. We would like an external, professional copywriter to audit the copy on our existing site before we launch our new site so we can apply the edits to the new site.

What we have in place
  • We currently have an existing live website and an updated mission, which should make it easy for you to get started. We also have a dedicated staff member who is a project lead, and the ability to provide any other information you need.
How this will help
This project will save us $6,073 , allowing us to continue to provide treatment services to low-income individuals at no cost!

This project will help us update our language used, making it clear and concise and user friendly. We would really value external input on the best way to describe our organization and our services.

Project plan

P
Prep: Review of Current Materials
  • Volunteer Manager and Professional meet to review Organization's website or website plan, discuss goals, and align expectations
  • Volunteer Manager and Professional discuss the brand positioning and communications plan (if available), the purpose, key messages, desired tone and target audience
  • Volunteer Manager and Professional agree on a schedule for completion
  • Volunteer Manager provides Professional with any existing materials and content strategy to begin writing
  • Both parties review our pro-tips for Organizations and Volunteers to ensure the project is set up for success
1
Milestone 1: Draft
  • Professional drafts SEO-optimized website copy and sends to Volunteer Manager for review
  • Professional and Volunteer Manager review copy (up to two rounds of review and revision)
2
Milestone 2: Final Draft
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About the org

Ascensa Health at St. Jude's Recovery Center, Inc.
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Our mission

To provide a behavioral health system of care that sustains recovery and returns individuals to their communities and families.

What we do

Since 1962, Ascensa Health at St. Jude's Recovery Center has helped individuals with substance use disorder and co-occurring mental health disorders rebuild their lives to become healthy, self-sufficient, productive individuals.

Based in Metro Atlanta, Ascensa Health at St. Jude's Recovery Center provides behavioral health care for addiction and co-occurring mental health disorders that sustains recovery and returns individuals to their families and communities. Our programs and services are based on the belief that addiction is a disease. We focus on treating the whole person and we support people over a lifetime of recovery.

Open to anyone seeking treatment for addiction and co-occurring mental health disorders, Ascensa Health at St. Jude's Recovery Center serves approximately 1,500 individuals per year. Most people who come to Ascensa Health at St. Jude's Recovery Center are low-income men and women, veterans and families with children. Many are experiencing homelessness, do not have health insurance, or cannot afford life-saving treatment.

Testimonials

Anna went above and beyond our expectations. She provided a thoughtful and thorough analysis of our website copy from an external perspective that will help us engage our clients and donors. She also provided a UX report that helped us understand how people were accessing our website and what changes we needed to make to make it more effective. We are very grateful for her work!
Jessica B.

Director of Development

Website Copywriting Project

Working with St. Jude's Recovery Center was a wonderful experience. They were clear about their needs and took the time to provide the background information I needed to complete the project. The editing back-and-forth went very well. I appreciated their professionalism and was glad to help a great cause!
Anna M.
Anna M.

Volunteer

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