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Membership Strategy

Help SELF, Inc. develop a strategy to bring in new members, or improve their current membership program, to increase engagement and support their fundraising and community-building goals.
SELF, Inc.
Philadelphia, PA, USA
SELF, Inc.
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SELF, Inc.
Philadelphia, PA, USA

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Cause
Housing & homelessness
Skills
Business development Entrepreneurship Strategy consulting

Posted November 25th

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Membership Strategy

Project details

What we need
  • A Membership Strategy document of 2-4 pages, including analysis of the Organization’s current membership program, step-by-step guide to a new or improved program, growth goals and creative outreach strategies
Additional details

SELF Advocates are homeless men and women interested in using their collective voice to advocate on behalf of others experiencing homelessness. We want to recruit additional homeless advocates to stand up and speak out about the lack of authentic homeless voices in Philly's homeless policies and procedures.

What we have in place
  • We currently have 20 volunteer, interested SELF Advocates, which should make it easy for you to get started. We also have support from SELF's President and COO, and the ability to provide any other information you need.
How this will help
This project will save us $5,848 , allowing us to re-invest in additional programs and services for the men and women we serve.

The project will help homeless men and women see the power of their collective voice when they work together to advocate on behalf those experiencing homelessness.

Project plan

P
Prep: Distribution of Prep Materials
  • Professional connects with Volunteer Manager to discuss current membership program (if applicable), development goals, potential budget for building a membership program, and growth goals
1
Milestone 1: Information Gathering
  • Professional and Volunteer Manager develop and execute an in-depth SWOT (strengths, weaknesses, opportunities and threats) around an existing or potential membership program
  • Professional surveys existing and potential members through focus groups and/or one-on-one interviews to obtain qualitative data
  • Professional conducts independent market analysis to research the target market, competition, and peer organizations' membership development strategies
2
Milestone 2: Drafting Document
  • Professional creates a strategy document that includes proposed member cultivation and engagement recommendations, communications and outreach strategies, and related ongoing programs
  • Volunteer Manager reviews and provides feedback which the Professional incorporates
3
Milestone 3: Presentation of Final Deliverable
  • Professional delivers the final document
  • Volunteer Manager and Professional conduct a wrap-up meeting and discuss next steps for implementation of this strategy
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About the org

SELF, Inc.
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Causes
Housing & homelessness Human services
Posted by
Quibila D
Quibila D.

Director of Programs

Our mission

Our mission is to motivate, empower, and inspire individuals to live their best lives. With compassion at its core, our approach uses best practices and evidence-based programming to pave the way for personal and community transformation.

What we do

Nearly three decades ago, Dr. Sylvester Outley founded SELF to deliver drug and alcohol counseling services in the City of Philadelphia shelters. Our initiatives helped establish Philadelphia's emergency housing system and programming for the homeless behaviorally challenged and substance dependent populations. Today, we continue to be at the forefront of its innovation.

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