Marketing Strategy Sessions

Help Mediation Services of Maui, Inc brainstorm and plan ways to reach their target audience most effectively.
Mediation Services of Maui, Inc
Wailuku, HI, USA
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Mediation Services of Maui, Inc
Wailuku, HI, USA

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Posted November 18th

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Project details

What we need
  • 3-5 one hour strategy sessions with a marketing professional covering topics like marketing channels, messaging, branding and target audiences.
  • A written summary of marketing goals, target audiences and channels to prioritize.
  • A starter plan of recommendations & actionable next steps to begin executing your strategy.
  • Note: this project does not include the creation of content such as emails, print materials, or social media posts.*
Additional details

As a non-profit, receiving donations and grants to keep our services available to the public is crucial. We are building a strong presence in social media but would greatly benefit from a specialist direction on HOW TO motivate our community to GIVE to us. We have been serving Maui County (including outer islands;Molokai & Lani) since 1983. No one is turned away on their ability to pay our very modest fees(sliding scale) for Mediation; domestic, small claims, employee/employee, etc.

What we have in place
  • We currently have a Canva account to create social media posts, which should make it easy for you to get started. We also have an informed Executive Director to assist us, and the ability to provide any other information you need.
How this will help
This project will save us $2,998 , allowing us to hopefully increase donations received to continue our work to Maui County

Without donations from our community and businesses, we cannot continue to serve our community in helping them to resolve disputes; court referred or self referred.

Project plan

P
Prep: Information Sharing & Goal Setting
  • Volunteer Manager outlines any current marketing activities and strategies
  • Volunteer Manager shares any existing marketing materials
  • Professional connects with the Volunteer Manager for a brainstorming/overview session, to discuss goals, target audiences, and existing activities/materials
  • Professional and Volunteer Manager outline next steps and timeline for the project
1
Milestone 1: Strategy Sessions
  • Up to 3 strategy sessions with Professional, marketing/communications team, and/or others involved in strategy & decision-making
  • [Suggested Session] On-boarding session to discuss goals, themes and core messaging
  • [Suggested Session] Identifying target audience and messaging
  • [Suggested Session] Prioritizing marketing channels and executional starting points
2
Milestone 2: Next Steps
  • Professional shares brief with summary of discussion, agreed upon marketing strategies & tactics to prioritize, and areas for further exploration
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About the org

Mediation Services of Maui, Inc
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Posted by
Leslie J.

Youth Program Coordinator/Administrative Assistant

Our mission

Our mission is to provide, teach, and facilitate appropriate dispute resolution for people of all ages. We handle a wide variety of conflicts for families, neighborhoods, businesses, and government agencies. We bring people together to find their own best solutions. This process promotes respect, communication, and peace.

What we do

We bring people together through facilitation style mediation.
We deliver training:
1. Basic Mediation Training
2. Domestic Mediation Training
3. Youth Training
We have a mediator present in both District & Small Claims Court.

Testimonials

Laura is VERY responsive and has loads of experience. She is passionate about seeing others excel and we are so grateful to connect with her.... hopefully long term as she is retiring to Maui :)
Leslie J.
Leslie J.

Youth Program Coordinator/Administrative Assistant

Marketing Strategy Sessions Project

(No testimonial has been submitted by Laura)
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