Back to all projects

Logo Design & Visual Brand Identity

Help Wakan Tipi Awanyankapi elevate their visual identity with a new or refreshed logo, or other design choices such as colors, font styles, and graphics that reflect their mission and vision.
Wakan Tipi Awanyankapi
Saint Paul, MN, USA
Wakan Tipi Awanyankapi
Unfollow
Log in to follow
Wakan Tipi Awanyankapi
Saint Paul, MN, USA

0

Live Projects

13

Matched Projects
8 Followers
Cause
Environment
Skills
Graphic design

Posted November 15th

Share this project:
Logo Design & Visual Brand Identity

Project details

What we need
  • Consultation regarding the Organization's current branding and desired branding objectives
  • Visual branding guidelines / style guide that include specific colors, fonts, and other graphic design elements to use in print and digital communications materials
  • High-resolution logo delivered electronically (in formats for digital and print use)
Additional details

We have a logo, we have a color palate, but we need a style guide created with fonts, color guide, etc. We have a communications specialist, but she is part-time and also just starting out in this work as a college student (not studying marketing or design), so we could use some professional assistance.

What we have in place
  • We currently have a logo and color palate, which should make it easy for you to get started. We also have a website, and the ability to provide any other information you need.
How this will help
This project will save us $4,817 , allowing us to focus our fundraising efforts on our environmental conservation efforts.

We want to be more recognizable in the community. None of our marketing materials match, we don't have a brand identity.

Project plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager provides Professional with current logo (if available), branding guidelines, and any existing marketing/communications materials
  • Volunteer Manager sends Professional examples of logos, brands, and design elements preferred, and links to website and social media pages
1
Milestone 1: Brainstorm
  • Professional and Volunteer Manager connect to discuss the branding goals, target audience, and preferred design elements
  • Professional and Volunteer Manager agree upon a style concept and the detailed scope of deliverables (e.g., logo, custom graphics, updated style guide, new style guide, etc.)
2
Milestone 2: Logo Design
  • Professional drafts up to three different logo designs and shares with the Volunteer Manager for feedback
  • Volunteer Manager selects one of the design options and provides feedback
  • Professional iterates upon the design for final delivery, including versions of the logo for different uses (e.g., black & white, full color, and formats for print and digital use)
  • Professional delivers the final version of the logo including specifications for usage (colors, size, etc.)
3
Milestone 3: Visual Branding Guidelines / Style Guide
  • Professional drafts the visual branding guidelines, which features the logo design and a specific set of colors, fonts, and any custom graphic elements to be incorporated in future communications
  • Volunteer Manager reviews the draft guidelines and provides feedback
  • Professional incorporates feedback and prepares the final version
  • If custom graphics are included in the agreed-upon scope of work, the Professional provides them in high-resolution formats for digital and print use
Show more

About the org

Wakan Tipi Awanyankapi
Unfollow
Causes
Environment Arts & culture Education
Posted by
Maggie L
Maggie L.

Executive Director

Our mission

Wakan Tipi Awanyankapi (formerly known as Lower Phalen Creek Project) is a Native-led environmental conservation organization serving the East Side River District of Saint Paul. Our mission is to engage people in honoring and caring for our natural places and the sacred sites and cultural value within them.

What we do

Environmental Education
Urban Conservation and Restoration
Cultural Connections and Healing

Testimonials

Read the Impact Story
(No testimonial has been submitted by Maggie)
(No testimonial has been submitted by Lauren)
The pixel