Storytelling

Help Louis D. Brown Peace Institute enhance their annual reports, grant applications, and other marketing materials with compelling narratives about their organization’s mission, activities, and achievements.
Louis D. Brown Peace Institute
Boston, MA, USA
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Louis D. Brown Peace Institute
Boston, MA, USA

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Posted November 4th

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Project details

What we need
  • A compelling narrative, or set of stories
  • Persuasive copy that can be used in appeals to donors, annual reports, grant applications, and media relations
  • Popular examples: Organization's founding story, a program achievement or milestone, a look back at the past few years, organizational backgrounder, etc.
  • Note: This project is not intended to support your general content planning or marketing but there are several projects in our Marketing & Communications category which are a good fit!
Additional details

The Peace Institute is looking for help with the creation of written copy for our upcoming annual report. We will need help taking our story and making it compelling to donors.

What we have in place
  • We currently have someone helping us with the design of the project, which should make it easy for you to get started. We also have a lot of data and statistics collected from the past year, and the ability to provide any other information you need.
How this will help
This project will save us $2,397 , allowing us to put the money saved towards programs and services that aren't yet funded like our Families of Incarcerated Loved Ones Services Program.

This project is important because as we start gearing up for our annual fundraiser, the Mothers Day Walk For Peace. This report will be a great show to donors how impactful their giving is and where their money is going.

Project plan

P
Prep: Information Gathering
  • Volunteer Manager and Professional discuss the objectives of project and key audiences
  • Volunteer Manager provides Professional with relevant background materials (e.g., annual reports, white papers, brochures, organizational history)
1
Milestone 1: Storytelling Framework
  • Professional presents and discusses primary story angle(s) to the Volunteer Manager
  • Volunteer Manager facilitates interviews between Professional and individuals willing to share their story (if applicable)
2
Milestone 2: Document Creation
  • Professional shares draft with Volunteer Manager
  • Volunteer Manager provides Professional with up to two rounds of feedback
3
Milestone 3: Wrap-Up
  • Professional submits final version
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About the org

Louis D. Brown Peace Institute
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Our mission

THE PEACE INSTITUTE WORKS TO CREATE & SUPPORT AN ENVIRONMENT WHERE FAMILIES CAN LIVE IN PEACE & UNITY THROUGH PROVIDING CRISIS MANAGEMENT TO FAMILIES OF HOMICIDE VICTIMS, VIOLENCE PREVENTION & INTERVENTION PROGRAMS.

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