This project is in progress
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Matched with Sonam R
Matched with
Sonam R.

Facebook Ads Set Up

Help Green Valley/Sahuarita Volunteer Clearinghouse promote their mission, acquire new donors, and reach new people interested in their cause with Facebook Ads.
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Project Details

What We Need
  • Creation of a Facebook Ad Campaign for a pre-determined number of ads including advertising objectives, target audience, budget, and schedule
  • Training on how to successfully update, monitor, and measure the performance of your ads on Facebook
Additional Details

we would like to drive people to our website and FB page so that they can see all of the volunteer opportunities available in our community = increase the number of applicants for volunteer postions and "likes" on our FB page. Can spend up to $100.

What We Have In Place
  • We currently have a dedicated volunteer to staff the project, budget of $100, which should make it easy for you to get started. We also have 600 email addresses in constant contact and .xls files, and the ability to provide any other information you need.
How This Will Help
This project will save us $3,607 , allowing us to streamline other administrative functions and pay instructors.

The more people in our area that know we exist as a resource for volunteering the more it will help those who want to volunteer find the right jobs. Our community relies heavily on volunteers to provide services.

Project Plan

0
Prep: Information Gathering
  • Volunteer Manager and Professional connect to discuss the Organization’s current Facebook marketing strategies (if any), advertising objectives/ define call to action, and ideal target audience
    *Volunteer Manager shares available budget and schedule, as well as target audience email list (if applicable) with Professional
  • Volunteer Manager grants Professional access to the Organization’s existing Facebook account
  • Volunteer Manager and Professional agree on a set number/variations of ads for the Professional to create for the campaign
1
Milestone 1: Campaign and Ad Set Up
  • Professional begins campaign set up by selecting a campaign objective
  • Professional creates ad set based on specific audience, detailed targeting, placements, and selects daily budget and schedule determined by Volunteer Manager
2
Milestone 2: Ad Creation & Feedback
  • Professional creates Facebook ad(s) and links to desired landing page (if any)
  • Professional shares ad(s) with Volunteer Manager and receives feedback
  • Professional incorporates feedback and submits ad(s) for Facebook review
3
Milestone 3: Tracking and Analytics
  • Professional trains Volunteer Manager how to track and analyze Facebook Advertising performance
  • Professional explains to Volunteer Manager how to update Ad Set, including how to turn off ad sets instead of deleting them
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About The Org

Posted by
Diane D.

Vice President of Communications & Workshops

Our Mission

To recruit volunteers for organizations in Green Valley/Sahuarita and surrounding communities and provide professional development for volunteer managers.

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