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Website Visual Design

Help Midwest Grows Green capture attention and inspire action with beautiful visual design that gives emotional resonance to the written content on their new or existing website.
Midwest Grows Green
Madison, WI, USA
Midwest Grows Green
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Midwest Grows Green
Madison, WI, USA

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Posted November 1st

Website Visual Design

Project details

What we need
  • A visual redo of the Organization's website
  • Design direction based on Organization's desired branding and style preferences
  • Mock-ups of key site pages
  • Commitment to 2 phone calls with a developer to guide initial front-end coding work
  • Note: We recommend this project for custom websites. If your site is built on a CMS platform like Wordpress or Squarespace that offers templates, you may not need this project. Check out our Website Content Plan project for help building a CMS-based website
Additional details

We are working on a Toolkit for our Lawn & Land Forum (see bit.ly/LLforum). The Toolkit will have its own webpage/website. We have contracted with the company Setwise for the back-end. We just need support with the front-end design.

What we have in place
  • We currently have pictures, some graphics & written, which should make it easy for you to get started. We also have a company SetWise that can offer guidance, and the ability to provide any other information you need.
How this will help
This project will save us $9,186 , allowing us to disseminate the Toolkit to park districts, schools, municipalities and communities across the Midwest.

This Toolkit is an essential resource for our Lawn & Land Forum. The Forum has shared pesticide reduction and natural lawn care information with more than 275 sports and recreational field managers. We want this Toolkit to serve as a go-to hub for these managers to find practical and vetted strategies, policies and practices to reduce or eliminate synthetic pesticides and fertilizers.

Project plan

P
Prep: Distribution of Prep Materials
  • For new websites, Volunteer Manager shares Sitemap, wireframes, content or interaction flowcharts
  • Volunteer Manager shares logo & brand guidelines
  • Both parties review our pro-tips for Organizations and Volunteers to ensure the project is set up for success
1
Milestone 1: Analysis of Materials & Brainstorm
  • Professional connects with Volunteer Manager to discuss goals, brainstorm initial ideas and align on expectations for the project
2
Milestone 2: Initial Design
  • Professional creates a mock-up based on the wireframes, content and ideas discussed in the initial meeting
  • Volunteer Manager reviews mock-ups and provides feedback (2-3 rounds), which the Professional incorporates into revisions
3
Milestone 3: Finalize Design
  • Professional delivers a final visual design with style guide and design notes for the Volunteer Manager's approval
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About the org

Midwest Grows Green
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Causes
Environment Education Health & nutrition
Posted by
Ryan A
Ryan A.

Sustainable Communities Manager

Our mission

Midwest Grows Green accomplishes large scale behavior change by sharing pesticide and fertilizer reduction information at critical places where lawns influence our lives.

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