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Storytelling

Help Casa de Esperanza enhance their annual reports, grant applications, and other marketing materials with compelling narratives about their organization’s mission, activities, and achievements.
Casa de Esperanza
Saint Paul, MN, USA
Casa de Esperanza
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Casa de Esperanza
Saint Paul, MN, USA

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Cause
Human services
Skills
Marketing Writing

Posted October 31st

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Storytelling

Project details

What we need
  • A compelling narrative, or set of stories
  • Persuasive copy that can be used in appeals to donors, annual reports, grant applications, and media relations
  • Popular examples: Organization's founding story, a program achievement or milestone, a look back at the past few years, organizational backgrounder, etc.
  • Note: This project is not intended to support your general content planning or marketing but there are several projects in our Marketing & Communications category which are a good fit!
Additional details

It would be wonderful to work with a Latina/o or someone well-versed in the culture.

What we have in place
  • We currently have a case statement and annual reports, which should make it easy for you to get started. We also have an eager, highly motivated Development Director!, and the ability to provide any other information you need.
How this will help
This project will save us $2,397 , allowing us to invest more money in our programs.

We have wonderful stories, are unique in some of the work we do, and the need for our services continues to grow. We are well-positioned to make a compelling case for support, but we are understaffed. A professional, skilled, passionate volunteer can help us produce some of the materials we need the most.

Project plan

P
Prep: Information Gathering
  • Volunteer Manager and Professional discuss the objectives of project and key audiences
  • Volunteer Manager provides Professional with relevant background materials (e.g., annual reports, white papers, brochures, organizational history)
1
Milestone 1: Storytelling Framework
  • Professional presents and discusses primary story angle(s) to the Volunteer Manager
  • Volunteer Manager facilitates interviews between Professional and individuals willing to share their story (if applicable)
2
Milestone 2: Document Creation
  • Professional shares draft with Volunteer Manager
  • Volunteer Manager provides Professional with up to two rounds of feedback
3
Milestone 3: Wrap-Up
  • Professional submits final version
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About the org

Casa de Esperanza
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Causes
Human services Gender equity & justice Violence prevention
Posted by
KR
Kathryn R.

Volunteer manager

Our mission

The mission of Casa de Esperanza is to mobilize Latinas and Latin@ communities to end domestic violence.

Testimonials

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