Print Materials Design

Help Cloverleaf Equine Center (formerly Northern VA Th… create customized visual design elements that complement written copy for printed communications and marketing materials.
Cloverleaf Equine Center (formerly Northern VA Therapeutic Riding Program)
Clifton, VA, USA
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Cloverleaf Equine Center (formerly Northern VA Therapeutic Riding Program)
Clifton, VA, USA

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Posted October 16th

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Project details

What we need
  • Designs for one piece of marketing or communications collateral (e.g., fact sheet, case study, event invitations)
  • Templates with accurate, print-ready specifications
  • Note: Please post an additional project if more than one piece of collateral is needed
Additional details

We need someone to design an infographic-style piece to support a fundraising campaign for funds to build an indoor riding arena and new barn for our 40-year old therapeutic riding program. We anticipate that the main piece will be two pages, with an additional third page that lists donors that we can update as needed.

What we have in place
  • We currently have approved written content, which should make it easy for you to get started. We also have high quality digital photos of clients, and the ability to provide any other information you need.
How this will help
This project will save us $3,002 , allowing us to put those funds towards construction costs for the new facility.

This building project is huge for our organization. The project includes the construction of a desperately needed indoor riding arena on the property we purchased in 2012. This new space will allow riders to continue riding and progressing year-round, regardless of the weather, and will also allow us to expand services, to hopefully eliminate the typical 1-year waiting list to receive services. We have raised $4.5 M towards the $6M for the project and need fresh materials to finish strong.

Project plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager provides the Professional with a budget for print materials, finalized copy, high-resolution logo and any visual branding guidelines to be utilized
  • Volunteer Manager also provides images for desired deliverables (if applicable), examples of existing marketing materials and links to online presence (website and social media)
  • Volunteer Manager shares brand messaging guidelines (if applicable)
1
Milestone 1: Preliminary Concepts
  • Professional and Volunteer Manager discuss how print materials will be utilized, target audience, and style preferences
  • Professional develops preliminary sketches, and garners feedback from Volunteer Manager
2
Milestone 2: Graphic Creation
  • Professional drafts print materials, and incorporates any feedback into final product
3
Milestone 3: Final Draft
  • Professional delivers final versions in desired electronic format
  • Professional provides guidance on printing specifications (colors, size, etc.)
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About the org

Cloverleaf Equine Center (formerly Northern VA Therapeutic Riding Program)
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Our mission

Cloverleaf Equine Center helps each individual realize their highest potential by providing equine-assisted activities to people with disabilities, youth-at-risk, recovering military personnel, and others in need in an inclusive, community setting.

Testimonials

We've worked with Magdalena on multiple occasions now and are very pleased with the results. She produces creative, professional collateral in a timely way.
Wendy B.

Development Director

Print Materials Design Project

(No testimonial has been submitted by Magdalena)
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