Storytelling

Help Friends of Family Farmers enhance their annual reports, grant applications, and other marketing materials with compelling narratives about their organization’s mission, activities, and achievements.
Friends of Family Farmers
Salem, OR, USA
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Friends of Family Farmers
Salem, OR, USA

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Posted October 11th

Project details

What we need
  • A compelling narrative, or set of stories
  • Persuasive copy that can be used in appeals to donors, annual reports, grant applications, and media relations
  • Popular examples: Organization's founding story, a program achievement or milestone, a look back at the past few years, organizational backgrounder, etc.
  • Note: This project is not intended to support your general content planning or marketing but there are several projects in our Marketing & Communications category which are a good fit!
What we have in place
  • We currently have many written documents and reports from over the years, which should make it easy for you to get started. We also have anything else you need!, and the ability to provide any other information you need.
How this will help
This project will save us $2,397 , allowing us to purchase merchandise with our logo up front, so members can proudly show their association with us.

I am relatively new to being an Ex. Dir and desperately need help crafting our message to our two distinct audiences (farmers and eaters), as well as to funders and the general public. I'm a decent writer, but VERY slow. It would be so beneficial to have a toolkit full of sentences and paragraphs at the ready. We need to show our supporters how much we appreciate them, and also to develop new supporters.

Project plan

P
Prep: Information Gathering
  • Volunteer Manager and Professional discuss the objectives of project and key audiences
  • Volunteer Manager provides Professional with relevant background materials (e.g., annual reports, white papers, brochures, organizational history)
1
Milestone 1: Storytelling Framework
  • Professional presents and discusses primary story angle(s) to the Volunteer Manager
  • Volunteer Manager facilitates interviews between Professional and individuals willing to share their story (if applicable)
2
Milestone 2: Document Creation
  • Professional shares draft with Volunteer Manager
  • Volunteer Manager provides Professional with up to two rounds of feedback
3
Milestone 3: Wrap-Up
  • Professional submits final version
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About the org

Friends of Family Farmers
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Our mission

The voice for Oregon's family farmers who responsibly steward the land and feed our communities.

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