Brochure Writing

Help Wright County Community Action create or update copy for a brochure to revamp their marketing materials and highlight their impact for key current and potential stakeholders.
Wright County Community Action
Maple Lake, MN, USA
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Wright County Community Action
Maple Lake, MN, USA

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Posted January 16th

Project details

What we need
  • Ready-to-publish copy for a brochure
  • Collateral, to be used in conjunction with the Brochure Graphic Design project, for new marketing materials
Additional details

We have Brochures coming out of our ears! As we offer 21 programs that meet the needs of our community, brochures are critical to making sure our clients and potential clients are familiar with each program. However, we need a brochure that can speak to the rest of the community (non-clients). We need a brochure that promotes partnerships, volunteerism, and donations. These are things we don't know how to ask for, so please help us!

What we have in place
  • We currently have examples of our external communication materials, which should make it easy for you to get started. We also have general agency information documents, and the ability to provide any other information you need.
How this will help
This project will save us $2,397 , allowing us to Our outreach staff has been working diligently on building new partnerships. These savings allow them to be out with boots on the ground.

We have Brochures coming out of our ears! As we offer 21 programs that meet the needs of our community, brochures are critical to making sure our clients and potential clients are familiar with each program. However, we need a brochure that can speak to the rest of the community (non-clients). We need a brochure that promotes partnerships, volunteerism, and donations. These are things we don't know how to ask for, so please help us!

Project plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager communicates theme, details and tone of content to be included
  • Volunteer Manager provides example(s) of existing brochure to be revamped and/or other marketing collateral to use as inspiration, if applicable
  • Volunteer Manager provides brand messaging guide and general marketing strategy, if applicable
1
Milestone 1: Information Gathering
  • Professional and Volunteer Manager meet to discuss goals of brochure, including target audience(s), style and tone preferences and parameters
2
Milestone 2: First Draft
  • Professional shares first draft of copy with Volunteer Manager for feedback, especially with respect to style, tone, and clarity
3
Milestone 3: Finalize Copy
  • Professional incorporates feedback and submits final copy for review
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About the org

Wright County Community Action
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Our mission

We work in partnership with the community to empower residents to improve their physical, social and economic well-being.

What we do

At WCCA, we offer 19 programs that focus on 4 major areas of Poverty: Self-Sufficiency, Housing, Education, and Nutrition. We work closely other local non-profits, individuals and government officials to help end poverty.

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