Communication Materials Audit

Help John Muir Project refresh their communications materials to ensure consistency in writing style and tone, accurate spelling and grammar, and a clear and engaging voice.
John Muir Project
Big Bear City, CA, USA
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John Muir Project
Big Bear City, CA, USA

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Posted September 12th

Communication Materials Audit

Project details

What we need
  • Thorough review of the existing communication and marketing materials to ensure writing is understandable, engaging and consistent
  • Edits conducted with respect to writing style, voice, length, and proper spelling and grammar
  • Revised materials should adhere to branding, communications and marketing goals
What we have in place
  • We currently have a Hootsuite Account that is linked to our FB,IB & Twitter, which should make it easy for you to get started. We also have some spread sheets & content documents to review, and the ability to provide any other information you need.
How this will help
This project will save us $3,002 , allowing us to utilize promotions on social media platforms to help boost our message

We want to optimize our online and social media presence as much as possible together our message out to the world and link up with other like minded organizations and members of the community.

Project plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager provides external communication materials to be reviewed; list may include: website and social media copy, brochures, auto-generated emails, press releases, and job postings
  • Volunteer Manager provides relevant strategic documents such as any messaging guidelines or fact sheet
1
Milestone 1: Analysis & Recommendations
  • Professional and Volunteer Manager discuss the Organization's existing and desired brand messaging, tone, and style
  • Professional and Volunteer Manager agree on the specific set of materials for review
2
Milestone 2: First Round of Revisions
  • Professional performs initial round of edits to select materials
  • Volunteer Manager provides feedback with respect to style and tone, which the Professional incorporates
3
Milestone 3: Presentation of Deliverables
  • Professional edits all materials according to agreed upon guidelines and goals
  • Volunteer Manager provides a final round of feedback, which the Professional incorporates before final handoff
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About the org

John Muir Project
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Posted by
MarieClaire E.

Social Media Coordinator

Our mission

To protect federal public forest lands from logging and development in order to stem the extinction crisis, combat the climate crisis and ensure wild places continue to exist for human enjoyment, exploration and education.

We are fighting to ensure that science and conservation biology become the driving forces behind management decisions on public lands, and in order for this to occur we need to end the logging program on national forests and Bureau of Land Management (BLM) lands.

What we do

Public Education
Original Scientific Research
Litigation to stop logging projects
Legislation and Lobbying
Social Media
Field Trips
Presentations

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