Logo Design & Visual Brand Identity
Logo Design & Visual Brand Identity
Project details
What we need
- Consultation regarding the Organization's current branding and desired branding objectives
- Visual branding guidelines / style guide that include specific colors, fonts, and other graphic design elements to use in print and digital communications materials
- High-resolution logo delivered electronically (in formats for digital and print use)
Additional details
It is our 125th Anniversary as an immigrant-serving organization in San Francisco.
We hope to have a series of communications and events to honor our past, present and future. I need a logo celebrating the anniversary as well as a style guide for materials we will use this special year.
I already have sobme materials but they aren't super "punchy." They do offer a starting point.
What we have in place
- We currently have a seal saying it's our 125th anniversary but it isn't lively, which should make it easy for you to get started. We also have a sample invitation to our annual fundraiser from last year, and the ability to provide any other information you need.
How this will help
This project will save us $4,817 , allowing us to offer scholarships to children who need somewhere safe to go afterschool where they can get homework help and mentoring in different languages.
We are about to launch a campaign to raise $3M to build a new affordable preschool. Having an engaging logo for our 125th anniversary will lend credibility to our long-standing organization. Also, as an "older" organization, we need to freshen up our visual identity.
Project plan
Our mission
Our mission is to help immigrant and low income families access needed services, develop self-sufficiency, and participate fully as members of the San Francisco community.
What we do
For over 125 years Good Samaritan has helped immigrants in San Francisco adjust and thrive in their new home. Today, we mainly work with low-income Latino immigrants from Mexico, Central and South America.
In a nation built by immigrants striving to create a brighter future, Good Samaritan stands with immigrant families to overcome the challenges of poverty and displacement, and to improve the world we share.