Google Ads Set Up
Google Ads Set Up
Project details
What we need
- Set up of Google Ads
- Training for staff on how to monitor performance and update Google Ads going forward
- Optional: Set up integration between Google Ads and Google Analytics
Additional details
I need:
1) To be trained in how to manage our Google Adwords Grant, including ending up with a "best practices" document with which I can train other staff to manage as well.
2) To fix/reactivate our Google Adwords grant which had a click-through rate issue in June so we're deactivated at the moment.
3) To have a walk through/orientation of the whole thing
What we have in place
- We currently have a Google Adwords grant and existing campaigns, which should make it easy for you to get started. We also have an executive director overseeing the project, and the ability to provide any other information you need.
How this will help
This project will save us $3,486 , allowing us to provide 79 hours of paid work to our staff that cover communication, PR, marketing, and program outreach.
One of the key public services provided by Women's Voices Now is a free film archive of women's rights films. With our limited resources we cannot afford to do regular marketing and PR campaigns. We rely on our google adwords grant to drive traffic to our archive to educate, spread awareness, and activate change makers in how to advocate for women's and girls' rights, using the tool of social-change film.
Project plan
Our mission
Women's Voices Now (WVN) uses film to drive positive social change that advances girl's and women's rights globally.
What we do
We empower filmmakers, produce social-change films, and engage audience members to advocate for girls' and women's rights.
We carry out our mission with our film festival, our youth program, and our free online film collection.
Testimonials
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