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Matched with Tessa F
Matched with
Tessa F.

Social Media Content Calendar

for  Nonprofit Village Center, Inc.
Derwood, MD, USA
Posted by
Gabrielle N.

Operations Manager

Posted Date
Aug 6, 2019
Location
Virtual volunteer opportunity
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Social Media Content Calendar
Impact statement
This project will save us $4,212 , allowing us to provide more educational programs to our member organizations and greater nonprofit community.

Project Details

What We Need
  • A 4-week content calendar for one social media platform, including graphics & copy (12-20 posts, or as agreed upon by both parties)
  • A content calendar template that can be used to plan out posts in the future
What We Have In Place
  • We currently have accounts on all major social media platforms, which should make it easy for you to get started. We also have programs and events planned through 2019, and the ability to provide any other information you need.
How This Will Help

Social media is something my organization would like to improve but struggles with since we have such a small team. We are always trying to spread the word about the resources and services we offer to other nonprofits and I think by increasing our social media presence and learning a more efficient way to create and schedule content we will strengthen our overall presence and reach.

Project Plan

0
Prep: Audit & Planning
  • Volunteer Manager shares social media credentials and existing marketing materials with Professional
  • (If applicable) Professional audits existing social media account to determine which content types are performing best
  • Volunteer Manager and Professional discuss & agree upon target audiences, content types, and posting frequency
1
Milestone 1: Calendar Structure Creation
  • Professional uses Google Sheets, Excel, Airtable, or comparable software to set up content calendar structure
  • Volunteer Manager reviews and provides feedback, which Professional incorporates
2
Milestone 2: Content Creation
  • Volunteer Manager shares raw materials (photos, quotes, stories, etc) that Professional needs to create content
  • Professional creates up to 4 weeks’ worth of social media posts (approximately 12-20 posts) and inputs into calendar
  • Volunteer Manager reviews and provides feedback, which Professional incorporates
3
(Optional) Milestone 3: Content Scheduling / Software Setup
  • Professional connects Organization’s social media account to a scheduling software like Buffer or Hootsuite
  • Professional sets up and schedules up to 4 weeks of posts in scheduling software
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About The Org

Our Mission

The Nonprofit Village strengthens the reach and effectiveness of nonprofits through shared space, essential services, and collaborative opportunities.

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