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Matched with Megan E
Matched with
Megan E.

Email Marketing Copywriting

Posted by
Jenny B.

Volunteer Manager

Posted Date
Jul 11, 2019
Location
Virtual volunteer opportunity
Cause
Education
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Email Marketing Copywriting
Impact statement
This project will save us $3,002 , allowing us to do all of the millions of other projects that are critical to our small, but rapidly growing organization! We are a lean team and rely on and appreciate our incredible volunteers.

Project Details

What We Need
  • Well written copy for an email series (3-5 emails), or significant edits to an existing campaign
Additional Details

TeachUNITED is beginning to plan for our year-end fundraising campaign and we could use a marketing and email copywriting expert to help us take it to the next level. Each year, we send a series of emails to solicit donations. We would love help brainstorming a creative theme for the year-end campaign, as well as writing high impact copy for the emails and landing page.

What We Have In Place
  • We currently have core marketing content and beautiful photographs., which should make it easy for you to get started. We also have past email marketing campaigns to refer to, and the ability to provide any other information you need.
How This Will Help

Our year-end fundraising efforts are an very important part of our fundraising efforts. Each year we raise approximately $25,000 and engage our community, as well as bring in new donors. It is also a very time-consuming part of our year - we would very much love the help coming up with creative new ideas and content in order to continue to engage our community.

Project Plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager provides examples of existing communications and marketing materials such as links to website and social media, brochures, and other collateral
  • Volunteer Manager provides brand messaging guide and marketing strategy (if applicable)
1
Milestone 1: Information Gathering
  • Volunteer Manager and Professional connect to discuss goals of email marketing, target audience, and desired style and tone of writing
2
Milestone 2: First Draft
  • Professional shares first drafts of email copy with Volunteer Manager for feedback with respect to style, tone, clarity, and length
3
Milestone 2: Finalize Copy
  • Professional incorporates feedback and submits final copy for review
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About The Org

Our Mission

TeachUNITED is a global non-profit dedicated to reducing poverty and inequality through education. We focus on underserved communities where educational disparities are most acute.

What We Do

Every child on the planet deserves access to an equitable and quality education.

Yet 250 million kids around the world still leave school without
critical reading, writing & math skills.

If current trends continue, by 2030 more than 750 million young people will not be on track to acquire basic secondary level skills. A global teacher shortage, estimated to reach 69 million by 2030, makes this learning crisis even more pressing. Without action, more than a quarter of the population in low-income countries -- more than 1.5 billion adults -- could be living in extreme poverty in 2050. Underserved and rural areas are the hardest hit.

TeachUNITED is determined to change that.

Our core belief is that a quality education is possible when students are taught by quality teachers. By providing training, resources, and long-term connections for teachers in underserved communities, we improve student learning outcomes.