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This project was completed on Aug 26, 2019
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Matched with Nathan K.
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See the Impact story
Google Ads Set Up
Operation Blankets of Love (OBOL)
Operation Blankets of Love (OBOL)
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Google Ads Set Up
Project details
What we need
- Set up of Google Ads
- Training for staff on how to monitor performance and update Google Ads going forward
- Optional: Set up integration between Google Ads and Google Analytics
Additional details
We need help creating ad campaigns and boosting our web page views and traffic. Anything we can learn with your expertise would be so beneficial.
What we have in place
- We currently have a Google Ad Grant award and a staff person to work on it., which should make it easy for you to get started. We also have someone with excellent computer knowledge and creativity, and the ability to provide any other information you need.
How this will help
This project will save us $4,212 , allowing us to pay for our everyday operations which is costly
We like to generate new donations, bringing awareness to our organization and more traffic to our website.
Project plan
Posted by
Eileen S.
Founder and CEO
Our mission
Operation Blankets of Love (OBOL) is a unique, nationally recognized 501(c)(3) non-profit animal welfare emergency and disaster relief organization.
Since 2008 OBOL's mission is to improve the health of homeless animals and increase their chances for survival and adoption. We aim to eliminate animal homelessness and euthanasia.
What we do
OBOL:
-Donates pet food and comfort items to shelters, rescue groups, pets of the homeless, animal transporters, foster caretakers, and wildlife sanctuaries, including during natural disasters.
-Advocates for animal welfare through service-oriented humane education to 100's of children each year.
-Promotes "Adoption is the Best Option."
-Donates pet food and supplies to homeless and low-income pet owners including veterans, the disabled, families, seniors, and people of all backgrounds.
Testimonials
Nathan was incredible! He understood our needs, he asked the right questions, and he didn't hesitate to hit the ground running. He was very communicative and worked very hard to develop several ad campaigns from scratch in a short amount of time. He took out all of the confusion and explained things to us in easy-to-understand terms. He dedicated hours to making sure we were in compliance with Google Ad Grant standards and his efforts have already resulted in a huge increase of traffic to our site. Thank you so much, Nathan!
I had a wonderful experience working with the entire Operation Blankets Of Love team. I assisted in getting the Google Ad campaigns setup and reactivated. I created custom campaigns to highlight volunteering and donations for the OBOL website. The team I worked at included Eileen, Heather, and Gia. Eileen helped outline OBOL's goals for me. Heather assisted me greatly in getting the Ad campaigns reactivated by helping me contact Google support. Finally, Gia helped me with the web development and tracking conversion side. I highly recommend working with OBOL. Both their team and their cause are extremely positive and I cannot recommend them enough.
